Artisan Blog

Resume Refresh: What to Keep Versus What to Change

Wednesday, August 17, 2016

What has been the response rate to your resume submission?

If you are not getting the responses you had hope for you may want review your resume. Here are some steps you can take to improve your resume and make an impact without starting from scratch.

Use SEO and Keywords. Some applicant tracking systems and resume management systems use keywords to highlight submissions. Make sure your resume is SEO friendly and utilizes keywords that align with the role you are applying for.

Focus on ROI. Paint a picture of what each job you’ve had is like and what you achieved while there. How did you make an impact? Look through each position and find a way to list your accomplishments and impacted the team’s bottom line and productivity.For example if you designed a logo, you “developed and created a new logo that led to a 30% increase in conversions to their website”.

Be Concise. Use bullet points or easy-to-read sentences. Hiring managers and recruiters often have little time to skim through hundreds of resumes for each job they are recruiting--make your accomplishments stand out. Focus on what strengthens your candidacy and highlight those.

Use a common font. Arial, Helvetica, or Times New Roman are all easy to read. Stick with these simpler fonts instead of fancy ones. Pay special attention to the requirements of the applicant tracking systems and the readability of your resume. The exception to this is if you’re a designer, in which case you’ll want to make sure your resume showcases your design skills. Want to further improve readability? Increase the line spacing so there’s more white space.

Delete objectives. Those statements at the top of your resume are unnecessary and waste valuable space. Instead of stating what you want in your resume, move it to your cover letter, where you can explain in more detail what you’re looking for. Consider adding in more description about your previous positions instead. Did you just help your manager reach quarterly goals, or did you create some kind of system to help them do that better?

In short, keep your resume creative, relevant, and results-based. What are your resume refresh tips?

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