Artisan Blog

Project Management Triangle

Wednesday, March 07, 2018

Project Management Triangle


"Fast. Cheap. Good. Pick two."

This is a summation of the Project Management Triangle, a framework for project scoping and resource allocation that has been in use since the 1950s, and has long been embraced by freelance software developers in particular.

The basic idea is that an emphasis on any one or two corners of the triangle requires constraints in the third. What we emphasize shows the world who we are and what we value. Project managers, hiring managers, and creative professionals must determine what areas are most important, and realize the value of compromise in some areas to achieve excellence in others.

If you are filling a role or scoping a project, or you want to make sure your clients understand your constraints and give you appropriate support, the Project Management Triangle is a useful model for negotiating fairly and setting appropriate expectations.

In any profession, it is useful to keep these rules in mind:

If you want work done at high quality, with a quick turnaround, it may be expensive.

Time is perhaps the most precious resource of all. The work that goes into completing complex projects on tight turnarounds doesn't begin when you sign the contract - it requires years of study, experience, and preparation on the part of those who complete the assignment. Under such demands, you will need to work with the best, and you can expect them to charge what they're worth.

If you want your work done quickly, and you have a tight budget, it may not be of top quality.

If you make harsh demands and don't pay well, you may run the risk of being "penny wise and pound foolish," or sacrificing big returns in the future for small savings now. You can offset this by shifting from a scarcity mindset to an abundance mindset. If you don't have a lot of money, what other sorts of value can you offer talent to get them excited about your projects and build strong, ongoing relationships based on collective appreciation? To set the stage for great work, establish realistic expectations based on mutual respect.

If you want to build something of high quality at low cost, it may take a long time.

As Billie Holiday sings, "The difficult, I'll do right now. The impossible may take a little while." If you have high expectations and a low budget, your most crucial virtues are patience and persistence. Your success depends on building long-term relationships with passionate professionals who care about your project and have the expertise to get it done.

Every project is different. That's why we use flexible mental models to determine how we can best accomplish our goals. For instance, under the "lean startup" framework, we would not gauge "fast," "cheap," or "good" in the same way as we would in a typical corporate setting. However, for most projects, the Project Management Triangle provides the most useful values system for determining the scope and setting expectations.

If you're hiring skilled and qualified professionals for your project, or you're an ambitious creative in search of the perfect challenge, contact Artisan Creative today. Leverage our decades of business experience to build relationships that lead to mutual flourishing.

We hope you've enjoyed the 464th issue of our


CA-The State of Employment

Tuesday, February 06, 2018

CA-The State of Employment

According to a recent jobs report, the state of employment in California is robust and growing.

California added 52,700 jobs in 2017, representing 36% of national growth. ("We should be, at our size, closer to 11%," State Employment Department Director Michael S. Bernick told The Los Angeles Times.) Unemployment stands at 4.3%, down from 4.6% in November and 5.2% at the end of 2016.

Professional and business services, travel and leisure, and information services all saw big gains, along with the public sector. All these have the potential to unlock opportunities for freelance creative professionals. Employers, particularly those connected to the "information economy," are staffing up, hiking pay, and opening new roles for those with the right skills, a penchant for adaptability, and are tech savvy.

Migration patterns show that, after a slump during the Great Recession, the state is once again attracting talent in search of sun, surf, and favorable circumstances. At around 51% move-ins versus move-outs, California is once again a popular destination for the upwardly and geographically mobile.

Like any boom, this one comes with some caveats. Despite an impressive recovery, California remains an expensive and challenging place to live and to work. Optimistic new Californians may encounter some challenges given the state's severe housing shortage.

To navigate the landscape of employment in California, we recommend consulting experts and taking advantage of the wealth of resources made possible by our rich information economy. Freelancers Union, AIGA or similar organizations have resources, expertise, and camaraderie available for independent contractors or those considering a switch to freelancing.

And, of course, your advocates at Artisan Creative are here to guide and help you understand the current trends to build your career and expand your network as you continue to flourish right here in California.

Contact Artisan Creative today - we'd love to show you around.

We hope you've enjoyed the 460th issue of our weekly

3 Benefits of Working Remotely

Wednesday, January 31, 2018

3 Benefits of Working Remotely

Although some work challenges may seem best tackled by teams coming together in person, with each leap forward in virtual networking technology, colleagues in far-flung locations can come together just as productively in a virtual setting. The continuous rapid pace of improvement in this area, makes it more efficient and more rewarding for creative professionals to do their work remotely.

According to The New York Times, 43% of employed Americans do at least some of their work off-site. Those who have embraced remote work, and the lifestyle that comes with it, have discovered significant benefits.

The Artisan Creative has been working remotely since 2009 and we'd like to share some of those benefits with you:

More Productivity

To work remotely is to relinquish stressful and time-consuming rush-hour commutes and eliminate workplace distractions. Remote workers can create routines, schedules, and environments that are best suited to their own preferences and patterns, which often result in getting more done, in less time, with less hassle than would be required to complete the same tasks in an office.

To work well without constant oversight requires some discipline and responsibility, and for those who excel at it, remote work can be an enormous boon to their careers, improve their results, and stimulate a new work ethic.

More Freedom

For those with the discipline and independence to live a remote work based lifestyle, traditional borders and living restrictions have disappeared.

By being adept at working off-site, building their networks, and collaborating well virtually, professionals no longer need to relocate to prohibitively expensive cities to advance their careers. Some even choose to become "digital nomads" and travel as they work, seeing the world while pursuing creative careers on their laptops and mobile devices.

Even if the corporate headquarters is across town, having the liberty to work from home, a co-working space, or a coffee shop can open new lifestyle options for those who wish to spend more time with their friends and families or simply have the space to create.

More Ease

Off-site work used to be much more of a challenge and a commitment for all parties involved. Now, with so many effective options, much of the past friction has been eliminated.

As mentioned earlier, the technology that drives document-sharing, teleconferences, virtual meetings, and location-independent digital collaboration has advanced tremendously, and it gets better every day.

There may come a time in the not-so-distant future when the majority of teams do most of their work and collaboration remotely. Already, the increase of remote work is popular with the rising Millennial Generation and represents a wider range of lifestyle choices in a highly networked global society.

Contact Artisan Creative to prepare for the future of work and learn how to thrive in a changing creative economy.

We hope you've enjoyed the 460th issue of our weekly

14 Books for Creatives

Wednesday, December 13, 2017

14 Books for Creatives

Whether you listen to audio editions on your commute, use a tablet or e-reader, or relax with a cat on your lap and an old-fashioned paper edition, books are still a great source of information and knowledge for creative pros.

A book allows you to take a deeper dive into a subject and emerge with a broader awareness of how its details fit into context. When it's easier and easier to consume bite-sized bits of information, delving into a book gives you an advantage over those with less experience of focus.

And books make excellent gifts. With countless titles to choose from, they're not easy to shop for. Your favorite creative mentor, peer, or friend will be delighted when a thoughtfully chosen book drops into his or her lap.

Whether you're shopping for a designer, a developer, an artist, or a marketing executive, here are fourteen selections that will spark creative inspiration.

The Artist's Way by Julia Cameron

This revolutionary writing guide gave rise to a system of thought and a movement that has helped creative people of all types develop greater respect for themselves and their work. Its most influential exercise is probably "the morning pages," a daily three-page handwritten routine that has galvanized authors, actors, musicians, and everyday people around the world.

The Design of Everyday Things by Don Norman

A favorite among UX designers, this classic takes a thorough and counterintuitive look at the familiar objects around us and wonders how they came to be as they are.

Die Empty: Unleash Your Best Work Every Day by Todd Henry

You only get one chance to make the most of the creative career you pursue in this lifetime. This urgent and heartfelt challenge will embolden you to “lose yourself,” fully commit to your process, and leave it all on the field.

How To Be Useful by Megan Hustad

Hustad's book is a wry, comprehensive, no-nonsense primer on networking, career-building, doing your job, and preserving your soul. It's perfect for graduates, those mulling a career change, or anyone who sometimes wonders if he or she missed out on some essential knowledge about how to thrive in the workplace.

The War of Art by Steven Pressfield

A successful novelist with a cult following among creatives in all fields, Pressfield believes that success means showing up, every day, and maintaining a regular practice, and that the only way to self-actualize as a creative is to start treating yourself as a professional.

The Comic Toolbox: How to Be Funny Even If You're Not by John Vorhaus

Some of the most useful creative inspiration has always come from jokes and humor, from looking at life sideways and shattering expectations. This is a practical and amusing guide to the functions and structure of humor, with exercises that can help you produce smarter and more entertaining work.

Place Your Thoughts Here: Meditation for the Creative Mind by Steven L. Saitzyk

A Buddhist art teacher explores the connections between creativity and meditation in a warm and compassionate book that will fascinate any creative pro with an interest in mindfulness practice.

Thinking, Fast and Slow by Daniel Kahneman

This landmark study on human behavior, and how it relates to thought, is a must-read for anyone who needs to understand incentive structures and why people sometimes act as they do. Kahneman won the Nobel prize for economics and is a highly regarded psychologist.

Flow: The Psychology of Optimal Experience by Mihaly Csikszentmihalyi

This book examines what happens when we get so absorbed in our work that we lose track of time, and suggests how we might cultivate such a state of pure creative devotion.

Unsubscribe: How to Kill Email Anxiety, Avoid Distractions, and Get Real Work Done by Jocelyn K. Glei

In an always-on world of perpetual distraction, an influential blogger and editor makes a case for shutting out the noise and decluttering your digital life. You don't have to be a hardcore minimalist to get some empowering and actionable insights from this one.

Quartz: The Objects That Power the Global Economy by Quartz Editors

This coffee table book from the business blog Quartz showcases the innovative genius of product design and makes a beautiful companion to The Design of Everyday Things.

How To Get Ideas by Jack Foster

Foster is a fun, funny, avuncular guide to the art of generating fresh ideas. If you know someone who's struggling to stay creative, this book can reignite the joy of the process.

Hey Whipple, Squeeze This: The Classic Guide to Creating Great Ads by Luke Sullivan

This irreverent but practical guide to the advertising industry provides a thorough understanding of the creative business and shows how a rebellious attitude can help you do work that gets attention. The classic text has been updated to address new channels and technologies.

The Dip by Seth Godin

Seth Godin is a business and marketing guru to millions through his daily blog. This tiny but crucial book examines what happens when we get stuck in a gap between mediocrity and excellence, how to persist, and how to get out.

When you're inspired and driven to take your career to the next level, contact Artisan Creative, and join some of the most prestigious creative talent around.  We hope you enjoy the 454th issue of our weekly

Working with Millennials

Wednesday, December 06, 2017

Working with Millennials

The Millennial generation, loosely defined as those born between 1980 and 1999, now comprises the largest group of living adults. They are the first generation to come of age with high-speed internet access as a central part of their lives, which has shaped their culture and collective worldview. This Millennial generation is having a noticeable impact on the world of business, which will only increase as Baby Boomers retire.

Of course, no group as large as Millennials is going to be uniform, and there are some trends in thought and behavior that are unique to this generation of digital natives. The experiences of Millennials position them to offer insight that can ultimately make the workplace more modern, more productive, and more exciting for everyone.

If you are nervous about working with Millennials, relax - they are much more like previous generations than they are different. You can collaborate more effectively with team members if you keep these four principles in mind.

1. Be Flexible - Keep an Open Mind

The lifelong adventures of Millennials on the internet and social media have made them less rooted to fixed locations. They have friends all over the world; their social groups aren't anchored by geography, and their careers won't be, either.

As teleconferencing technologies continue to improve, expect telecommuting and offsite work to grow more popular. If you can, create flexible work schedules for Millennials. They work as hard as any other generation, just not necessarily according to the strict parameters of the traditional 9-to-5.

Likewise, be open to new technological innovations of all sorts, including those that may disrupt your existing workflow. Millennials have spent their whole lives living through massive technological upheaval, and can adapt quickly and effectively to change.

2. Lead With Your Mission

Studies show that Millennials are less interested in perks, social status, or lavish compensation than they are in making a positive difference in the world and living in ways that are congruent with their values.

To hire and retain top Millennial talent, be clear on the values that drive your culture and never waiver from what matters. Be a good corporate citizen and have a zero-tolerance policy toward hypocrisy. Make sure your culture welcomes and supports everyone on the team. Be a good corporate citizen, even if it may seem to make things more difficult in the short run.

If your company is unclear on its core mission, this is a strong call to consider your values, rediscover the reasons your company was founded, and consider what sort of world you want to live in.

3. Be Transparent, Be Human

Social media and other digital breakthroughs are a mixed blessing. In some ways, they have brought us closer together.

Millennials are less covetous of privacy and more comfortable with sharing. They are less inclined to compartmentalize their lives or to hide their "private" selves from their employers and coworkers.

To be an effective manager, you must reciprocate this transparency and trust. It’s okay to be flawed and even rough around the edges, as long as you embrace the unique contours of your personality.

No one is perfect. Everyone is human. In our modern digital landscape, it doesn’t make sense to hide. This creates an opportunity to embrace who we are and to be our best selves.

Get comfortable with informality. Being a serious worker doesn't always require strict conformity and decorum. Encourage your younger team members to nurture a variety of interests and to have robust lives outside of work.

4. Keep the lines of communciation Open

Communicating effectively with millennials will allow them to fully integrate with your company and garner respect for you and your product if they understand the company's vision, mission And values. This generation needs to feel they have a voice that is heard. Taking the time to listen and giving a platform to share ideas will mean that they will talk openly and honestly with your team and management. This input is invaluable as a manager and should provide a meaningful and long-lasting communication style.

As the world rapidly changes, those members of your team with diverse interests and full lives will offer the confidence, creativity, and adaptability you need to stay relevant and successful.

In our decades of experience working with top creative clients and talent, we have learned how businesses can use change to their advantage and thrive in interesting times. Contact Artisan today to learn what we can do for you.


We hope you enjoy the 453rd issue of our weekly

Expressing Our Gratitude

Wednesday, November 22, 2017

Expressing Our Gratitude

Feeling gratitude and not expressing it is like wrapping a present and not giving it.
                                                                                                 -William Arthur Ward

At Artisan Creative, we'd like to take a moment and say thank you to all who have touched our lives this past year.

We are grateful for so many things and wanted to share a few with you.

We are:

  • Grateful to celebrate 21 years of Artisan Creative!
  • Grateful for our incredible, hard-working, and dedicated, always bringing their when working with our talent and clients.
  • Grateful for our amazing talent who create, write and bring to market compelling work
  • Grateful for our clients and the opportunity to build relationships, grow their teams and share in their success.
  • Grateful for technology to allow us to be virtual, yet always connected with each other.
  • Grateful for the 7 dogs and 3 cats who add to our work life.
  • Grateful for the two babies who joined the Artisan family this year.
  • Grateful for our friends & families
  • Grateful for the opportunity to write and share insights in 450 issues of our weekly

Below are additional gratitudes from our a. team:


  • Grateful that our son is living with us now and our family is complete.
  • Grateful for a job that is flexible and still challenging (in a good way) after 23 years.
  • Grateful for a family that is supportive and loving.


  • Grateful for family, good health, dogs, and friendship.
  • Grateful to have the chance to learn, progress and work in a job I love.
  • Grateful for the opportunities I've had and the chance to see the world.


  • I'm thankful to be able to celebrate another Thanksgiving with my family.
  • Grateful to have a healthy and happy baby girl join us this year and experience the holidays through her eyes.
  • Thankful for a wonderful support system both at home and at work that made the transition to being a new mom so pleasant.


  • Grateful for our first home and the ability to work from the comforts of it everyday.
  • Grateful for my hard-working, supportive, and loving husband, who is adventurous and loves to get his hands dirty


  • I am grateful for the privilege of spending the last months of my mother's life at her side.
  • I am grateful for the love and support of my family and friends
  • I am grateful for Artisan for the privilege of working from home, where my job is more fun than work, and be part of a supportive, motivated and hardworking team.
  • I am grateful to live where food, shelter, and services are available and plentiful.


  • Grateful to work for a creative company and to work with team members that love people.


  • I'm grateful for such an incredible and supportive team to work for. I wake up knowing I GET to work with them and never feel like I HAVE to. It's rare to find such integrity and motivation in one's work life.
  • I'm grateful that I get to spend all my time with my dog Chewie. I never truly knew what a "man's best friend" actually felt like until I got to spend every waking moment with him.
  • I'm grateful that I found a balance in my life to take care of the sick ones in my family. So, so grateful for that.


  • I'm grateful for my wonderful spouse/teacher, family, and friends who are like family.
  • I'm grateful for the first responders and the outpouring of help to those who lost everything in the California North Bay fires.
  • I'm grateful to be back at Artisan working with such a dynamic team of creative, kind and devoted professionals!
  • I'm grateful to be able to make a difference in candidates' and clients' lives by bringing the right people together at the right time.


  • To have facilitated Why Stack workshops with dynamic learners from around the world.
  • To have celebrated our parent’s 83rd and 85th birthdays together as a family.
  • To always be working with people who share similar values founded on trust and respect.


  • Grateful to celebrate 23 years of marriage.
  • Grateful for my amazing The most dedicated, intelligent and fun group I have had the pleasure to work with.
  • Grateful for health, family and friends
  • Grateful for the opportunity to travel and see the world.

Nurturing Your Team's Culture

Wednesday, October 25, 2017

Nurturing Your Team's Culture


A few weeks ago, I traveled to San Francisco for SHIFT: The Culture Conference, where I saw entrepreneurial legend Arianna Huffington speak. With wisdom, empathy, and sharp comic timing, Huffington shared her ten rules for creating a healthy company culture.

You can watch the whole conference here (Huffington's segment begins near the 35-minute mark). Just in case you're strapped for time, we've summarized her ten principles below.

1. Make Sure Everyone Gets Enough Sleep

Huffington's recent work on corporate culture and self-improvement has focused heavily on the necessity of getting a full eight hours' sleep. While she concedes that a few rare individuals can function on less, you are almost definitely among the vast majority who need plenty of sleep to perform at your best.

This principle extends to working with your body's needs and rhythms, rather than against them. Instead of pounding coffee, take a deep breath, get some real rest, or walk outside. If you treat your body and mind well, you will feel good, and do better at work.

2. Let Go of the Growth-Above-All Mindset

A truly successful company will have a vision, mission, purpose, and values outside of growth for growth's sake. Even from a purely practical standpoint, making your work meaningful is a better way to retain good employees, keep your team together, and meet your important objectives.

If your only purpose as a company is perpetual growth, examine your priorities and reflect on why you got started and what sort of world you want to be a part of.

3. No Brilliant Jerks Allowed

Huffington decries the "cult of top performers" and warns against lionizing aggressive, antisocial personalities at the expense of team cohesion and harmony. If your company is too beholden to employees who behave like arrogant celebrities, consider that they may do more harm than good.

4. Learn to Build Teams

On a similar note, Huffington suggests thinking of your team as a networked unit, rather than a collection of individuals. While humans need eight hours of sleep and plenty of down time, your company should in some sense, be "always on," so your team can consistently communicate in one voice, reflect one vision, and share the same methods and objectives

5. Treat Culture as Your Immune System

Anyone with an active lifestyle will be exposed to germs, and any company that's taking on serious challenges will face threats and encounter toxicity. If your culture is healthy and strong, you will be able to survive these attacks, and improve through exposure to the elements. With a strong immune system, you won't need to be quarantined or use too much disinfectant.

6. Empower Women

In the wake of ongoing debates around gender gaps in hiring and compensation, along with recent controversies around issues such as harassment, the culture of business is now becoming more friendly to women. This is a long overdue awakening, and make sure your company is ahead of the curve in this regard.

Allow for a generous maternity leave and areas for nursing mothers. Companies that put a priority on empowering women to thrive and succeed will have an ethical and practical advantage.

7. Meet the Growing Demand for Purpose

The Millennial Generation will soon make up the majority of America's workforce, and numerous studies have found that Millennials demand not just money, not just flexibility, they also require a strong sense of purpose in their work.

This goes back to Rule #2; as Millennials assume power, the world's culture is changing around them. This creates an opportunity for your own culture to aspire to a greater sense of meaning.

8. Model Culture Changes at the Top

Your employees will model their actions less on what you demand or expect than on the behaviors and values you manifest in your own behavior. If you want to change your culture, set the example. Once your actions are consistent with your values, your team will know that these are values worth following.

9. As Much As You Can, Work Out Problems Face-To-Face

Huffington celebrates transparency. She encourages creating a culture where people feel safe airing their grievances and finding solutions together in a spirit of cooperation, rather than going behind each other's backs.

Although certain issues must be hashed out behind the scenes, aspire to make honesty, openness, and transparency among your core values.

10. Turn Crisis Into Opportunity

As a board member, Huffington has witnessed several companies in the throes of serious crisis marshal their resources to correct mistakes and reemerge better,and stronger than before.

The most fearsome struggles and challenges can often create the greatest opportunities for insight, perseverance, and excellence. Aspire not to avoid difficulties; aspire to transcend them.

Attending events like this is one of the ways Artisan Creative stays engaged with the world of ideas and continually improves its own culture. When you work with us, we will motivate you to do the same, and give you all the tools you need to be your best and continuously improve. Contact us today to learn more.


We hope you enjoy the 447th issue of our weekly



Wednesday, October 18, 2017



The cultural impact of the iPhone and its cousins can hardly be overstated - even Star Trek didn't have this sort of technology. We've been carrying around email, apps, cameras, games, social media, home security and our entire photo album now for more than ten years.

While smart phone technology has provided us with access, engagement, and entertainment, not all of its effects have been unilaterally positive. Many of us are concerned that we spend too much time on our phones, distracting ourselves from in-person relationships, focus, and the joys of our physical surroundings.

If you want to reclaim some of your attention from your smartphone habit, it may be easier than you thought. You may not need an aggressive digital detox or a meditation retreat. Although smartphone usage can take on some of the hallmarks of addictive behavior, most of us simply need to be more mindful of how we use this technology, and whether or not we're using it to our best advantage.

Here are a few steps you can take to make your smartphone less of a bothersome distraction and more of the revolutionary tool it was meant to be.

Quantify Your Usage

The rise of "big data" has made it easier than ever to get concrete information about our lives and behaviors. Crunching the numbers and quantifying our smartphone usage can show us, beyond dispute, how it impacts our time, and give us actionable insights about how well it serves us.

Just as Mint has helped people gain control of their spending by breaking it down with charts and graphs, apps such as Moment (for iOS) and QualityTime (for Android) track and illustrate how we're using our phones, minute by minute. With this detached perspective, we can begin to regain control.

Make Your Phone Your Friend

If you spend some time with your phone's control panel and rework some of your settings, you may find small changes dramatically improve the way your phone harmonizes with your life.

Start by turning off unneeded notifications, those little pings and vibrations that pull your attention away from the world outside. Delete apps you don't use - decluttering your interface helps declutter your mind. You can even put your phone in "airplane mode" when you need to get some work done or you need peace and freedom.

Take Regular Breaks

To make sure you're not using your phone too much, make sure you spend plenty of time without it. Create a buffer between sleep and digital absorption. When you turn off the lights, shut it down. (If you're using it as an alarm clock, buy an old-fashioned one to use instead.) Stop checking your email as soon as you wake up - substitute an early-morning meditation practice, or make coffee and read a book for an hour before you engage with your phone.

If you're afraid to fully power down, the gorgeous app Forest will reward you for disengaging and turning your attention elsewhere for awhile.

Now that you've freed up some time, try adopting simple practices of mindfulness - at home, at work, or anywhere else - to train your attention, be present, and relish the simple joys of being alive.

At Artisan Creative, we believe a healthy, balanced lifestyle is essential to building a happy and fruitful creative career. Contact us today to find out how you can align your work with your values and take your career to the next level.

We hope you enjoy the 447th issue of our


Practicing Mindfulness At Work

Wednesday, September 27, 2017

Practicing Mindfulness At Work


Over the centuries, mindfulness practice has spread from ancient Buddhist traditions, into today’s easy to access TED Talks, and flowing to corporate boardrooms from New York to Los Angeles. Although it has become increasingly popular in the corporate world, mindfulness isn't just another fad or productivity hack - it prescribes a fresh way of looking at the world, noticing what is going on behind our assumptions and narratives, and feeling what it means to truly be in the moment.

Several cutting-edge companies have set aside meditation rooms, or provide midday breaks for quiet contemplation. Even if you don't work at one of these companies, you can apply the principles of mindfulness to be more present with your work, your life, and people around you.

Here are a few steps for integrating mindfulness into your day.

1. Sit Quietly

It doesn't matter if you do this for thirty minutes or three. If you don't have a quiet space in your workplace, you can sit at your desk or take a quick walk around the block. Just claim a small slice of time, whatever you can manage, in which you can expect to be relatively undisturbed.

When you have found your spot, sit still, with your hands in your lap or at your sides and close your eyes.

2. Focus on Your Breath

After you've taken a few moments to calm yourself, gradually bring attention to your breath. Ride each breath as it travels through your nose and fills your lungs. Rest your awareness on the pause between the in-breath and out-breath. Then slowly release. Give your full attention to the process of breathing.

As soon as you notice a thought, acknowledge it - say to yourself, "thinking" - and return your attention to the breath. Do this as many times as necessary until the session is over.

When you accept your thoughts and then let them go on their way, you reclaim some of the power and energy you might otherwise invest in worrying over them. Bring all that focus back to the present moment and the experience you are having, here and now.

3. Apply Mindfulness on the Go

There's a reason that sitting is called "practice." You're practicing an approach to everything else in your life. When you practice in this way, you prepare yourself for the harder work of staying present, focusing your attention, and maintaining equanimity in even the most taxing professional situations.

When you are in a meeting, give your full attention to the presentation and presenter. When you are working on a project, just do that. When you notice sights or sounds in the room, or distractions competing for your attention, acknowledge them, accept them, and let them go, releasing any thoughts you may have about them. Return your attention to the task at hand.

4. Keep Learning and Practicing

Mindfulness is a journey, not a destination, and you may not see major results after one or two sessions. If you make mindfulness practice a part of your daily routine, it will gradually shift your attitude toward your work and yourself.

In the book Mindfulness on the Go, Jan Chozen Bays distills centuries of contemplative wisdom into simple exercises you can try anywhere. (A companion set of flashcards is available, too.) is an online community built around sharing meditation practice with professionals in creative and technical professions, with guided exercises for mindfully attending meetings, taking breaks, and checking email.

At Artisan Creative, we believe that when you find meaning in your work, you find meaning in your life, and vice versa.  Contact us today to discover how we can help. We hope you enjoy the 444th issue of our weekly


6 Questions for Coaching Your Staff

Wednesday, September 13, 2017

6 Questions for Coaching Your Staff

Concepts proven to be successful at the top levels of the business world are often just as effective throughout every level of the organization. To make the most of your team's engagement and growth as well as improve retention and morale, we’re sharing a few models from the world of executive coaching.

When he works with high-powered executives, well-known and in-demand business coach Marshall Goldsmith, uses a "six question" model, which he summarizes in a Huffington Post article. His model works equally well when helping employees maximize their potential and determine how they can best fit with their team and help drive the company mission.

Use these six questions in your coaching or review sessions to empower your staff.

1. Where are we going?

Each member of the team has a unique perspective that lends itself to specific, valuable insights on how the company can evolve to better meet its objectives. Asking team members for their observations and insights on the company at large can generate useful ideas for growth and change. It also makes them feel invested in the company's future and lets them know that their perspectives are valued.

2. Where are you going?

Many job interviews include questions such as, "where do you want to be in three to five years?" As employees become tenured and experienced, it is important to maintain that conscious focus on the future. Change is the only constant, for organizations and individuals alike. Check in on how individual team members are changing and growing, and how that relates to the company and their roles within it.

3. What is going well?

Share where the employee is excelling, then allow them to point out, celebrate, and take credit for their strengths and achievements. This will help them focus on what they do best and continue to build their strongest skills. It helps set a positive tone, so that any challenge can be tackled with optimism.

4. What are key areas for improvement?

Start this section with their suggestions for self improvement, as it’s important to ask the employee to commit, via greater self awareness. Everyone has areas where they could be a bit more effective. Gently drawing attention to these areas of potential growth casts a light on them and makes it easier to improve through mindfulness, effort, and diligence.

5. How can I help?

As much as you may foster an atmosphere of collaboration and inclusion, some employees may feel isolated, left out of important decisions and discussions, or insecure about asking for the resources and guidance. This question lets them know that they have your support and opens an opportunity for dialog.

6. What suggestions do you have for me?

This brings the conversation full-circle. Just as team members may have revealing perspectives on the company as a whole, they might also be able to provide insights that can help their supervisors and hiring managers grow. Let them know that you value their feedback, and you also appreciate opportunities to strengthen your skills as a manager, and create an atmosphere of mutual respect.

In our 20+ years of connecting creative talent with top clients, we have gained knowledge and built strong networks.  Contact us today to discover how we can apply our expertise to help you build your dream team.

We hope you enjoy the 442nd issue of our weekly


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