Artisan Blog

Does a Huddle Help?

Wednesday, February 18, 2015

 

Several years ago when we took our company virtual, we were initially concerned with losing that face to face connection. For a small company back in 2009, IM, dial in conference calls, and Skype were the tools we had access to. Knowing the importance of keeping our personal connections dynamic, we tried a lot of different communication tools over the years, and settled on Zoom, and we still use IM for the quick inquiries. So while the distances between our team members was a lot farther than the offices we used to occupy, the concept of daily short huddles and 3x a week more in depth huddles, remained intact.


The above image was taken at a sports event using teenage volunteers. One can easily differentiate between those that are paying attention, vs. those that had other things, (such as lunch) on their minds. Even in face to face huddles, distractions are commonplace.

Earlier this week, while waiting for my turn to go through the airport body scanner at 5:00 am, I looked over to my right and saw a TSA group doing their morning huddle. I’m sure they’ve done hundreds of these on a regular basis, yet you could sense that each one knew this huddle was important. Somehow I didn't think I should photograph this group.

What I took away from observing these two huddles:

    Huddles create connection
    All teams use them in some form
    They allow the leader to set the tone
    Huddles create a quick forum to review the plan for the day/event/competition
    Huddles block out noise and help bring focus inward to what the leader/coach is saying

During your huddles:

    Create a pulse check, are they present or not
    Ask what each person will do next to bring the team closer to goal
    Have an accountability check-in
    Just a few minutes is all that’s needed

Post event huddles

    Allow the team to redirect and recalibrate
    Ask what worked and what didn't for that day
    Set the expectations for the next one

How do you huddle with your teams? What tools do you use? Can you share a success with huddles you’ve participated in?

 

Jamie Douraghy - Founder at Artisan Creative

Resume Buzzwords: Are You Really a Dynamic Team Player?

Wednesday, February 11, 2015

A resume takes time to write. It should be well-crafted and every detail and word scrutinized and then proofread before sending out into the world. A tiny error can be the difference between getting an interview and getting rejected. As recruiters, we read hundreds of resumes each week. So how do you set yourself apart from the rest of the pack? Generic buzzwords can fill up space but they don’t really say a lot about you.

 

Take a look through LinkedIn’s most overused buzzwords. Are some of these on your resume or LinkedIn profile? If the answer is yes, it’s time for a refresh. There are also resume writing services such as our friends at JobJenny.com who are one of the best in the business for resume writing and also offer one-on-one sessions to get your resume in tip top shape.

Things to Avoid

You may actually be “a motivated and dynamic team player” but it really doesn’t explain how motivated and dynamic you really are. In fact, it doesn’t really tell us much at all. Stay away from job-seeking clichés. If you find you’re having to bulk up your resume, you need to re-think your resume strategy. Are you currently using any of these words?
-Dynamic
-Expert
-Extensive experience
-Motivated
-Passionate
-Team Player

 

What Should I Use Instead of Buzzwords?
Don’t be afraid to show personality, we are in the creative industry, after all. As recruiters we want to hear about your favorite projects or your most exciting campaigns and your hobbies outside of work. Include metrics of your greatest achievements and show how motivated you really are without actually having to say it.
A few examples:
-Increased a brand’s social presence by X% within one year
-Tasked with growing a digital department which generated X amount of revenue
-Mentored junior members by doing XYZ
-Exceeded targets by X amount

 
If you want honest feedback and guidance on your resume, have a chat with one of the Artisan team who can give you some insight. We want you to look your best! Take a look at your resume; if it’s filled with superlatives and empty words, it’s time to start thinking about substantial facts and achievements to really sell yourself.

 

Laura Pell – Artisan Creative

 

Meeting Recruiters: 5 Reasons to Meet Your Recruiter before a Job Interview

Wednesday, February 04, 2015

 


At Artisan Creative we aim to meet every candidate interviewing with our clients. It's a crucial part of the hiring process for both the client and the candidate (and our team at Artisan). It's also an opportunity to get to know one another better and build long-term relationships. We've been in the business for over 20 years so long-lasting relationships mean a lot to us.

Inside Scoop
It's a great feeling walking into an interview feeling prepared and confident. If you are working with a recruiter they should give you the inside scoop and the who's who of the company along with who you'll be meeting. They should set your expectations for culture fit, dress code, number of interviewers etc. ahead of time.  No one appreciates surprises -- especially on interview day. Your recruiter should prepare you for your best interview possible.

Beyond a Job Description

Job descriptions may tell you the requirements of the job but they can't really tell you much more than that. There's a ton of information left off including lots of little details such as who's on the team, key projects and what are the company's future growth plans. Meeting with your recruiter before an interview will provide you with extra knowledge, especially if your recruiter has a long-term relationship with the client.

Relationships and Networking

Building a good working relationship with your recruiter is key.  A good recruiter can be a great asset in knowing the openings in the job market, knowing the must-have's of job requirements and being an advocate on your behalf. Building relationships with a recruiter will not only expand your network but save a lot of time, too.  A good recruiter can be a strong connector.

Culture Fit and Non-Verbal Communication

You can learn a lot about a person from their non-verbal communication. Meeting face-to-face allows people to connect and learn about your interests beyond your work experience. If you love craft beers and surfing and choose creative over corporate environments that may not shine through over the phone. We like to know about your interests and find an alignment with a client to make the perfect match.

Market Insight
The job market can be a volatile place. If you're looking to change jobs or start freelancing, recruiters can give you crucial market insight. We handle multiple job opportunities daily and can often help to give you our views on any changes that may occur within the industry.  


Laura Pell - Artisan Creative 

 

5 Online Courses to Make You More Marketable to Employers

Tuesday, January 20, 2015


 

At Artisan we’re big fans of self-improvement and learning new skills which is why we’ve put together a list of our favorite online resources to expand your knowledge and make you more marketable to future employers.

Online courses are a perfect way to hone existing skills and build new ones if you don’t have the time or the money to do in-person workshops and lessons. The important thing to remember with online courses and discussing these with potential employers is that you must demonstrate how you used your newly-acquired skills e.g. “after learning X I then went on to create YZ.” Show that you can learn something on your own initiative and then apply it to something else. 

Excel
There aren’t many jobs we can think of in our industry that don’t require exposure to Excel at some point. While some may work in Excel day in and day out, if you don’t use it too often you can become rusty. “But I don’t use Excel!” we hear you scream. At some point, you probably will and nothing will win your employer over more than having someone on their team who can navigate their way around. Excel Is Fun is a comprehensive YouTube channel with over 2000 tutorials and clips led by Mike “excelisfun” Girvin, a business instructor. There’s also Reddit’s creation, Excel Exposure and Chandoo with extensive tutorials and advice.

Web Design
Udemy’s Introduction to Design course aims to teach you design principles and take you further than just using Photoshop. It’s free and includes over 12 lectures to bring you up to speed on design basics. If you want to take it one step further try Alison’s Applying Design Principles which is a more in-depth look at design including production and colors.

Languages
Learning languages doesn’t have to be about classrooms and textbooks when you have companies like Duolingo and Memrise. They both make language learning fun and entertaining by working with the theory that if you repeatedly learn, repeat and memorize a word, it will eventually stick. If you’ve just started working with a new client who is based in Europe, try impressing them on your next status call with your new-found vocabulary.

Photoshop
If you work in design, Photoshop should be second nature to you but perhaps you’re moving into a more creative role or you need to start file checking or updating documents. For just $19 you can take a 30+ hour course on Photoshop. This course aims to teach you the basics and beyond. If you’re looking for free courses, Adobe also offers a 13 hour introduction on how to quickly master Photoshop which we’re particularly fond of.

Programming
There are a huge amount of online courses for programming, it can be hard to know where to begin. If you’re looking to move into a pure development role, it’s best to look at intensive courses where you can be hands-on but if you’re wanting to expand your understanding and come to terms with the more technical side, an introductory course can be helpful. Code School is an interactive way to learn front end development. They teach you by doing, so you’re not just watching online tutorials but you’re putting what you learn into practice via lesson plans and coding challenges. They cover HTML, CSS, Responsive Design and much more. We also recommend Team Treehouse, too. With a beautiful interface and easy-to-understand modules, learning programming languages has never been easier.

Have you tried online courses before? Which of these courses is the most useful to you?

 

Laura Pell - Artisan Creative

 

First Day on the Job: How to Make Your First Day a Success

Wednesday, January 14, 2015

 

The first day at a new job is nerve-wracking for everyone and first day nerves should be expected as you prepare to meet your new team members, managers and departments. To make sure it's a positive experience for both you and your new company, we put together a few of our favorite points to make your first day an absolute success.

First day success falls into two categories:  Operational and Interpersonal. 

The first step for Operational success starts before the start day. 

What are the orientation or training plans?  Does your new company or assignment have an on-boarding plan in place?  Will there be a workstation waiting for you?  Will you be working on a Mac or PC?  Will there be a team of people or will you be the solo designer for the day?  If you are working with a recruiter, they should provide these details for you ahead of time.

Equally important are the Interpersonal skills such as meeting and interacting with your new supervisors and coworkers.  Before you start, take a look at LinkedIn and your new company's social media pages to get a sense of the team, interests and company culture.

 

Introductions

Introducing yourself to new people can be daunting, especially if you're an introvert, but making an effort at the start will have its benefits in the long run. First impressions are lasting impressions so make a point to introduce yourself to your new team and have a quick chat with people you meet in the kitchen, the elevator or just around the office. Ask questions about what they do at the company and what they like about working there. Let them know what department you are joining and offer to help if they need anything from your team.

Treats

We'll let you into a not-so-secret secret. Everyone loves cupcakes or some kind of treat. Taking in a box of cupcakes or candy for your team is a delicious little ice-breaker and gives you a reason to walk up to new people and make your introductions. Setup business lunches to make more formal introductions and learn as much as you can about the company and its people.

Positivity

At the early stages, it’s best to listen more than to talk. Get to know everyone’s communication styles and personalities. You should be absorbing as much information as you can and asking questions so you can quickly get up to speed. Don’t be afraid to say you don’t know something, there’s always a learning curve with new jobs and it’s usually expected. Show up 15 minutes early, grab a coffee and be ready to tackle anything thrown your way. Oh, and don’t forget to smile!

How was your first day at your new job? Did you try any of these tips to get you through your first day?

 

Laura Pell - Artisan Creative

 

Achieving Goals: Why a Theme is More Effective Than a New Year’s Resolution

Wednesday, January 07, 2015


How many times have you set a specific goal for yourself at the start of a year and achieved it? In a recent survey of over 1000 Americans, just 45% said they set resolutions for themselves. If you’re the type of person to say “I want to lose x amount of lbs” or “I’m going to read x amount of books each month” but have never quite attained your goals, consider setting yourself a theme instead.

 

What do we mean by theme?

A theme is an overarching mindset that you carry with you throughout the year – it can just be a single word. If your goal is to become healthier, ignore the introductory gym memberships and instead of setting rigid rules, try implementing healthier habits into your routine. With every decision you make, think of your theme or word.

This can be applied to just about any subject. If your goal is to find a new job this year, rather than set yourself the task of finding a new job, try thinking of a theme like “building relationships” or “making new connections”.  If you spend a whole year putting effort into business and personal relationships, at the end of the year you should have a much easier time with your expansive network.

Much like good design, you want to keep your themes simple. They need to be easy to navigate and clear. Without having to focus on specific measurables, you may find you’ve adopted new habits without even realizing it. Remember to stay open to new possibilities and changes in direction; the significant thing about having a theme instead of a resolution is that you never quite know where it will lead you.

Did you achieve last year’s resolutions? What theme will you set for yourself in 2015?

 Laura Pell - Artisan Creative


Managing Finances as a Freelancer: Five Tips to Better Manage Your Income

Wednesday, December 10, 2014

 

As a freelancer, part of your job is to keep on top of your money and your financial plan. Managing finances may not be part of your job description but it’s obviously an important part of leading a successful freelance career. How do you manage your income? Are you leaving it up to a third party or an accountant or perhaps you’re taking each week as it comes? We’ve compiled a list of best practices for you to better manage your income and keep you money in order.

Create a Budget
Make a list of everything you need each month, both business and personal and keep track of what you’re spending. Mint has a great free resource for budgeting and they even send alerts to let you know how you’re doing. Make sure you pay yourself and budget for your own personal allowance. If you have a few months where you come in below your budget, you may need to rethink your freelance strategy or take on more work.

Manage Expenses
Here’s where the bookkeeping comes in. Familiarize yourself with a program to help you track expenses with ease. We recommend QuickBooks or a similar software program -- when it comes to tax season, it makes everything that much quicker. Apps such as DocScanner are a wonderful little tool to upload documents from your phone and help you to de-clutter your office space. Ana Rubio, Artisan’s Financial Controller states, “Tracking income and expenses can also be easily done on a spreadsheet listed by each week so you know where each check is going ahead of time. Keep track of all cash expenditures for a month so you know where your ATM withdrawals are going!”

Save, Save, Save!
You may be working now, but what happens at the end of your current contract? Unless you’re very lucky, there may be gaps between jobs so having some kind of backup emergency fund to keep you going is the key to longevity. Try to have at least a few months of savings based on your monthly budget – by doing this it will mean you can afford to choose the next freelance job that you actually want, not one that you need.

File Your Taxes
Tax season can be a pretty confusing time, especially if you haven’t been too organized throughout the year. It can take hours to file so keep all of your 1099 (for independent contractors) or W2 forms (for temp employees) saved. Clients should send these out by January 31st so start chasing them if you haven’t received yours by February. If you’re able to pay your taxes quarterly, take advantage of being able to pay off small chunks throughout the year to avoid being hit with a big bill when April comes around. If it’s within your budget, hiring an accountant can save you a lot of worry and time but it does come at a price.

Open a Business Account
By keeping personal and business accounts separate, you can avoid overspending and keep track of your income more easily. Pay yourself from your business account to your personal account so you have a dependable and steady income.

What advice would you share with freelancers? Have you learned from any mistakes? Share your thoughts with us on Twitter @ArtisanUpdates.

Laura Pell - Recruiter at Artisan Creative

Goal Setting: 10 Best Practices for Setting Goals

Wednesday, December 03, 2014

 

Around this time of year, people start reflecting on the previous months and begin setting goals (and resolutions) for the coming year.

I’ve also always done this until a recent event changed my perspective completely.  It happened by chance on my birthday at the 180th Meridian, the international date line.  In a split second I was simultaneously standing in today and yesterday.  Quite amazing, however, it made me realize that a date is just an arbitrary number -- a line literally drawn on a map.

As I reflected on a new “birth year”, it made me realize that “start dates” can be counter-productive when it comes to setting goals and resolutions. Why wait until an arbitrary date in the future like Jan 1, or next week, or even tomorrow to make a change that will be impactful in your life or in your career?

Why wait to plan that once-in a-lifetime trip, why wait to plan your financial future, why wait to get healthy and fit?  All goals will require time and action steps to accomplish, so why delay the start until sometime in the future?

As human beings, we fall into a second trap of mistaking our daily to-do lists with our goals.  We often set too many goals and try to change too many things at once—and then we get busy with life and only accomplish a few of them.   Once we get busy, it’s easy to lose focus, and have the day-to-day to-dos of work, kids, school etc. take over the goals we want to accomplish.  How many times have we all said, “ I don’t have time to go to the gym”, or “I don’t have time to go on vacation!”

“You have to decide what your highest priorities are and have the courage—pleasantly, smilingly and unapologetically— to say “no” to other things.” -Stephen Covey

Here are 10 Best Practices for setting goals that I have learned:

1)     Set only one or two (maximum) Key Goals you want to accomplish in a certain period of time
2)     Write down your goal and WHY is it important for you to accomplish this goal
3)     What do you need to STOP doing in order to accomplish this goal?
4)     Set a specific timeframe & metrics needed to accomplish the goal
5)     Work backwards from the date above and calendar the steps below
6)     Set the specific, actionable and controllable steps needed to reach that goal
7)     Ask yourself, am I in control of these action steps, or are they dependent on someone else? If so, change your action steps because you can’t let someone else control your goal, or plan an accountability metric and share it with that person
8)     Set check points along the way to track your progress
9)     Share your goals and action items with someone else and engage them as your accountability partner
10) 
Don’t wait…Start today!

Without specific mini steps along the way, the goal has the danger of becoming just a wish.

 Katty Douraghy - President at Artisan Creative

 

Gratitude

Wednesday, November 26, 2014

 

“Piglet noticed that even though he had a very small heart, it could hold rather a large amount of gratitude.” – A.A. Milne, Winnie the Pooh

With the hustle and bustle of the Holidays right around the corner, we’d like to take a moment and express our gratitude to those around us.
We spoke with some of our talent and the Artisan team to see what they are grateful for in 2014.

Katty
To me gratitude means to be appreciative of things on a daily basis. I write down three gratitudes every day. In the rush of daily to-dos, this allows me to focus on the important things in life. Today I’m grateful that my family, friends and Artisan team are healthy, of Artisan’s virtual office setting that allows me to work yet be close to loved ones, and grateful for the beautiful weather in LA.

Margaret
I’m grateful for a job that allows a lot of flexibility, for a husband who I love very much and so lucky to have and a supportive Family who is there for me no matter what.

Jamie
I thank God every day for my family and friends.  I am thankful that my children are growing up surrounded by a loving community and I am thankful to share my life with some really kind and wonderful people.  For me gratitude is recognizing even the smallest blessing or gesture and not taking anything for granted, especially my health and well-being.

Jen
I'm thankful for good health, strong friendships, and a happy family. Grateful to work in the creative space where I get to connect with and be inspired by brilliant, passionate, and talented individuals and so lucky that it's through an agency that values people, trust, and respect.

Laura
I’m grateful to have such a supportive, kind family with a devoted husband. I’m grateful to be in a position to have saved two rescue dogs and work for a company who has integrity and respect.

Jamie
Gratitude is that deeper feeling one is left with after having been a part of contributing to, or being the recipient of, someone’s contribution to a greater good.

Vicky
I am thankful my family is healthy this year. Both my husband and I have some advancement in our career. And I met a great agent, Jen at Artisan around Thanksgiving time!

Deborah
I'm thankful for my dog, Pepper! In March, my boyfriend and I adopted an abandoned mini pincher mix from the rescue organization Dogs Without Borders. She's the most delightful, playful little bundle of joy and adopting her was the best decision we've ever made. Not only is it wonderful to have a dog, but by virtue of having a dog, we've ended up getting out and meeting many of our neighbors, making our neighborhood really feel like home

Robert Emmons, the world’s leading scientific expert on gratitude states, “Gratitude makes us appreciate the value of something, and when we appreciate the value of something, we extract more benefits from it; we’re less likely to take it for granted.”

What are you grateful for this Thanksgiving? Share your responses with us on Twitter @artisanupdates.

Laura Pell - Recruiter at Artisan Creative

Agency vs. Client Side

Wednesday, November 19, 2014

 

For many people, there comes a time in your career when you start considering what it would be like to work on the other side. There’s no right answer: agency life can often involve long hours and multiple clients, but it can also be very rewarding. Perhaps working for a brand is more suited to you if you like to specialize in one area and take ownership? Many of our candidates talk about their desires to work for the other team so what better way to help you make the decision than by comparing them side by side.

What’s it like to work at an agency?
Agency life can often have a reputation for long days and hard work, but on the upside you get to flex your creativity and have exposure to many different accounts and brands. You can be working on a last minute project one day then quickly switch gears onto a pitch or something entirely different the next. Multitasking is king so you must be switched on and ready to take anything thrown your way.

For designers, an agency is a perfect way to build your portfolio. You can show a breadth of work with multiple brands while proving to future hiring managers you have what it takes to survive in a fast-paced and deadline-driven environment. This rings true for those in marketing, client services or similar verticals.  Being exposed to many different brands also means you will qualify for more jobs in the future so think about where you want to be in 5-10 years and make sure your current responsibilities are in alignment with your future goals.

What’s it like to work client side?
Unlike agency life which can be very seasonal, workflow in-house is often more stable and predictable. Projects are usually repeated (and improved upon) each year so you know what to expect and when. There’s also a sense of brand familiarity. You will live and breathe one brand and their message so you can become specialized in their area, such as CPG or technology. There’s also the added job security -- agencies are reliant upon business from their clients; if one client leaves it can put jobs at risk. We’re not saying that layoffs don’t happen for in-house companies because sadly they do, but it can be less of a concern.

In the end, it comes down to what you want to get out of your career. If you like high energy and a variety of work, perhaps the agency world is where you will thrive, but if you feel you want brand familiarity, it could be time to look at client side.

Have you worked on both sides before? How did the experiences differ? Share your thoughts and experiences with us on Twitter @artisanupdates.

 Laura Pell - Recruiter at Artisan Creative


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