Artisan Blog

How to Build a Design Portfolio

Wednesday, April 04, 2018

How to Build a Design Portfolio

"It's easier to get a job when you have a job."

There is some ring of truth to this cliche. If you're a designer starting out - perhaps you're a fresh graduate, or you're changing careers - this can seem frustrating and paradoxical. Most high-status job openings are available only to those with years of experience. If you must have experience to get experience, how does anyone ever get started?

Fortunately, it is easy to build an impressive design portfolio with no professional experience whatsoever. Even if you've never had a paying client, you can do remarkable work and showcase it in a manner that will open doors.

Think Like a Designer

Before you create an online portfolio or get an account on Dribbble or Behance, rethink your entire life story, from the perspective of your identity as a designer.

"If you’ve ever solved a problem, then you have design experience," says Jason Early, a designer, entrepreneur, teacher, mentor, and author of the career guide Getting Hired. "You just need to reframe how you present it. The design process is used to address a challenge. Any challenge. And showing how you worked through the process to address that challenge can be a portfolio piece. Show your work. Just like in grade school math class, showing how you got to a solution shows how you think through a challenge. And that is what a portfolio is. A collection of examples showing how you reached a solution."

Say "Yes"

As you move forward in your career, you will learn to say "no" to opportunities that don’t serve you. However, in your early days as a designer, you must err on the side of taking on more work and saying "yes" to as many different projects as you can. Then, follow the green lights.

Look for pro bono projects for nonprofit and charity organizations you support. (Taproot Foundation, a clearinghouse for pro bono creative work, is one place to start.) If you have acquaintances who perform or promote shows, offer to design graphics and fliers for them in exchange for free admission (or beer and pizza). Seek out any opportunity to show up and create something.

If you're passionate about the early work that goes into your portfolio, you will likely find opportunities to do more work like it, for more generous compensation.

Make All the Things

Keep solving problems, embracing fresh challenges, flexing different muscles, and adding work to your portfolio. At first, you may be frustrated that your own work isn't up to the standards of the successful designers you admire. This means you're right on schedule.

Work through the "taste gap," push through the resistance, and keep showing up. The only way to do great work is to do lots of work. As you consistently generate more new samples, you can continuously update your portfolio to showcase better and better examples of what you're capable of.

Find the Others

You are one of many people building a creative career. It may scare you to think you have millions of skilled and hungry competitors. But you can shift your thinking and instead see the creative people around you as potential collaborators, eager to work and grow together. Being independent doesn’t mean being alone.

Attend networking events and reach out to those who have complementary skills. Then, work together on projects that showcase and challenge you both.

For instance, if you are a designer, join forces with a like-minded copywriter. You may build a fruitful long-term partnership, like copywriter Jeff Gooodby and art director Rich Silverstein, with a joint brand that combines your talents. At the least, you will build your professional network, enrich your thinking through cooperation and mutual respect, and do work together that you wouldn’t and couldn’t do alone.

At Artisan Creative, we have years of experience helping new and experienced designers build their portfolios, their networks, and their careers. Contact us today to learn more and get started.

We hope you've enjoyed the 466th issue of our a.blog.



Networking Opportunities in March

Wednesday, February 28, 2018

Networking Opportunities in March

As a freelancer, you may work independently, but that doesn't mean you have to work alone. There are numerous networks and communities, both online and in real life, that can help you find connection, inspiration, and support.

Despite its reputation for impersonal sprawl, Los Angeles boasts a particularly strong design community. LA designers gather at large, recurring events held by AIGA, Creative Mornings, and others, and they can also be found at smaller meetups around the city.

The organizers of the Los Angeles User Experience Meetup group track design-related gatherings on the west side, downtown, online, and all around greater Los Angeles. They provided us with a curated list of five great events for LA designers to check out in March 2018. If you're looking for designer camaraderie in LA, here are five places to find it.

Breakfast Panel: Diversity

When: Monday, March 5, 8:00 AM

Where: General Assembly, 150 2nd St., Santa Monica

Why: In the worlds of design and tech, issues of race, gender, and fair treatment in the workplace have never been more salient. Over breakfast, a panel of women and an audience of industry insiders will hash things out and chew on the big questions.

Product Management: Live Chat

When: Tuesday, March 6, 11:15 AM

Where: Online - register at the link

Why: This is an open-ended "ask me anything" session with Liliya McLean, lead product manager with the iconic home goods brand Home Depot. If you're curious about product management or the product management community in Los Angeles, this is an ideal, low-pressure opportunity to assuage your curiosity and get involved. Registration includes an invitation to the highly active Product Management Los Angeles Slack community.

Tech Fair LA

When: Thursday, March 8, 10:00 AM

Where: Magic Box, 1933 South Broadway, Los Angeles

Why: Whether or not you're looking for work, attending events geared toward job-seekers gives you an opportunity to see what's out there, hone your networking skills, and get a sense of the market and community around the Los Angeles tech sector. This enormous job fair is more like a party than most, with demos, hack-a-thons, DJs, food trucks, and a fun, festive atmosphere.

Creating Reality AR/VR Hackathon

When: Monday, March 12 - Thursday, March 15

Where: Ronald Tutor Hall, 3710 McClintock Avenue, Los Angeles

Why: In the entertainment capital of the world, from Silicon Beach to the Hollywood Hills, the rise of virtual and augmented reality has been a subject of intense commercial and creative interest. This week-long series of workshops and team projects promises a full immersion in the technology, the community, and the field of VR/AR.

DTLA Community Hack Night at Nordstrom Rack/HauteLook

When: Tuesday, March 13, 7:00 PM

Where: The BLOC Office Tower, 700 South Flower Street, Los Angeles

Why: Creative people often bond best when they have something to work on together, preferably a project that's ambitious, immersive, and fun. Girl Develop It Los Angeles hosts this hands-on skill-building session for designers, developers, and passionate makers of all stripes. It's a safe environment for experimentation, and for curious techies and aesthetes of all descriptions.

At Artisan Creative, we believe that the essence of professional success is about more than money - it's about building a strong network, doing interesting things, and leading a fascinating life. We keep our eyes open for all sorts of growth and enrichment opportunities for creative professionals, in Los Angeles, San Francisco, and beyond. Contact us today to learn more.

We hope you've enjoyed the 463rd issue of our a.blog.

 


4 Tips for Better Brainstorming

Wednesday, August 02, 2017

 


While generating fresh ideas requires limber and liberated thought, there is more to consider than the standard group brainstorming techniques.

The most productive and galvanizing idea generating sessions are guided by qualified facilitators applying best practices under the right conditions. According to one study, brainstorming sessions that meet these guidelines can generate more than four times the number of useful ideas than those that don't.

While there's no substitute for a group brainstorming session led by a trained professional, if you know and apply the following best practices, you will likely get more out of your brainstorming session, making it a more satisfying experience for your group and a more fruitful pursuit for an organization.

Establish Ground Rules

Make sure all participants understand what a brainstorming session involves, and don’t get caught up in problem solving. Add ground rules that best reflect your group and culture and set expectations ahead of time.

Set the Setting

Make sure all participants have the opportunity to plan ahead for the session and think about the key questions and issues in advance. Allow space for solo thinking ahead of time to enable members to contribute freely, avoid groupthink and generate a larger number of ideas.

The session itself should take place in a quiet and comfortable place, free of the normal workday distractions. Some organizations rent off-site rooms (such as those available in co-working spaces). A change of scenery may help shake up established assumptions and patterns of thought.

Ask the Right Questions

To be useful, brainstorming must be more than a group of people talking. To borrow from Proust, the right questions, games, and structure can inspire participants to ideate "like good poets whom the tyranny of rhyme forces into the discovery of their finest lines."

This excellent piece offers a menu of structured brainstorming exercises that may help generate more productive thinking and discussion. The most important factor for success is to build the session around a powerful central question. According to the research of Flow author Mihaly Csikszentmihalyi, the brightest thinking is prompted by the strongest questions. Create a central question or theme that best describes the issue you are brainstorming around.

Write First, Talk Second

In a piece for Fast Company, Rebecca Greenfield recommends that much of the mental action take place before the group convenes. All participants submit their ideas in advance, which can then be made anonymous and put to a group vote. This mitigates the influence of more dominant and vocal personalities, empowering everyone to contribute more and establishing a "meritocracy of ideas."

At the least, the session should be set up and run in such a way that constructive criticism is encouraged and the loudest voices don't dominate the exchange. This requires rigorous adherence to time limits and other rules, and a pervasive atmosphere of mutual respect. This can be a delicate balance to establish and maintain.

Each organization is different. Its particular decision-making criteria will factor into whether or not actionable ideas emerge from brainstorming. Thus, leading a productive brainstorming session can take some trial and error, but the investment will pay off in greater satisfaction, innovation, and organizational cohesion.

 

Artisan Creative's a.team is here to help you build your dream team. Contact us today for assistance with your hiring needs.

Artisan Creative is celebrating 20+ years in staffing and recruitment of creative professionals. Over the years, we've learned a thing or two that we'd like to share with you. We hope you enjoy the 436th issue of our weekly a.blog.



Building Your Network

Wednesday, May 03, 2017

Artisan Creative is celebrating 20+ years in staffing and recruitment of creative professionals. Over the years we've learned a thing or two that we'd like to share with you. We hope you enjoy the 423rd issue of our weekly a.blog.

To build a network, you want to be simultaneously interested in the people around you, the things they do and need, and the ideas that drive them. Great minds are, in fact, very interested in other people!

Here are some guiding principles to help you build a new network—or expand an existing one—of people who can help you along your personal and professional journey.

Set Your Intention

Before you set out to do anything, put some thought into what you're looking for in creating new connections. Set a clear intention, and use that intention to guide your behavior.

Make sure your goals are realistic, attainable, and thoughtful. Start with a goal that's easy to hit and build from there. For example, if you're attending a conference with the goal of learning something new, add an additional goal of meeting 2-3 new people within your industry during your time there.

 

Setting the right intention will guide all of your actions when building your network.

 

Do Your Research

Part of setting your intention is determining who you want to add to your network. Perhaps there's a specific company you want to work for or a specific person you'd like to call on for advice. What types of professionals do you envision as your mentors and collaborators?

With your intention established, begin your research. Where do these people congregate to share their ideas and experiences? Are they online on Linkedin groups or do they meet in person at Meetups or industry conferences? What are they passionate about and where do they access information that matters to them? Where do your own skills and interests intersect with their values and needs?

Most importantly, what specific discussions and content would potentially help the people in your network?

Add Value

Reciprocity is the principle that governs all professional relationships. You can only expect others to treat you with as much respect as you offer. Approach all networking as an opportunity to help others.

Determine the issues that challenge others in your wider network and devise creative ways to solve them. Instead of asking for favors, pitch ideas as possible solutions. Offer value without expecting anything in return, and over time you will become someone that others will want to add to their network too!

It's essential that your desire to help be genuine. Too many eager networkers try too hard to seem helpful when they're really out for themselves. This erodes both trust and patience and discourages people from willing to partner with you.

Be a Connector

If you follow these principles, you will meet more people than you are able to help on your own. As this happens, introduce them to other people in your network who are better positioned to help and may have the skills you lack.

By making effective introductions, author James Altucher has built a network that includes leaders in technology, business, and the arts, many of whom he has interviewed on his successful podcast. He describes his method as becoming a “super-connector.”

To preserve the value of your relationships, follow the rules behind another Altucher concept, "Permission Networking." That is, don't introduce two people unless you've cleared it with both of them and you know it will add value to both of their lives and careers.

Enjoy Yourself

Building a network should be an extension of your own work and life as well as add value for everyone involved. It doesn't have to involve activities that you aren't comfortable doing.

If you don't attend networking events, you can just as easily use these principles to build relationships by networking online. Author Derek Coburn jokes that "networking events are the nightclubs of the professional world"—they can be useful and fun, but they're not for everyone — and says that  "Networking 3.0" happens online.

 

You'll have an easier time building a network if you're in your element, doing what you do best, stretching yourself, and helping others in a way that also works for you.

 

Use Your Resources

You can achieve explosive growth in your networking efforts if you plug into large and existing networks, such as the one we've spent years building here at Artisan Creative. Connect with us to discover how we can all help each other thrive.


4 Steps to a Successful Networking Event

Wednesday, March 22, 2017

Artisan Creative is celebrating 20+ years in staffing and recruitment of creative professionals. Over the years we have learned a thing or two that we'd like to share with you. We hope you enjoy the 417th issue of our weekly a.blog.

 

To make the most of a networking event, it’s important to remember one simple rule: enjoy yourself. This means keeping your mind and your options open, as you’ll only hold yourself back if you stick too rigidly to a rehearsed script.

If you’ve ever struggled with networking events and you now want to get more out of them, keep these four items in mind before, during, and after the event.

Have a Clear Objective

Everyone is attending a networking event for the same reason; they’re looking to gain something. People are there to make a connection, have a conversation about what they do, maybe share an elevator pitch, and meet someone new they have something in common with

When talking, keep in mind that quality over quantity is always the best solution at networking events. You don’t need to talk to everyone in the room. Go to the event with a goal in mind. Maybe you want to leave with 5 business cards or give out 10 of your own? It can be something as simple as holding conversations with 3 different people. Whatever your goal is, work towards it. If you are tied into a conversation and you’re missing out on your goal of networking with others, politely excuse yourself and ask to continue the conversation on a follow-up call.

Have a Good Stock Opener

Approaching someone at a networking event and asking “How are you?” is a frequent conversation starter which can also be a conversation killer. If like most of us, you often respond with “Yes, I’m great. How are you?” the conversation won’t really lead anywhere. However, what if you were to ask “How was your week?” instead?Open-ended questions lead to better conversations.You find out more information about them and what they do, plus it gives you an opportunity to ask more questions.

Be Polite and Confident

Walk around the room with your head held high and if anyone makes eye contact, be sure to acknowledge them with a smile or a hello. If people are in circles and already engaged in conversation, don’t push your way in. If you can enter a conversation without having to ask anyone to move, join them, listen and simply ask a question to the person speaking about their thoughts on the topic. It shows you have an interest in what they have to say and helps to keep the conversation flowing. If you are interested in a conversation topic asking permission to join the group can be a viable solution. “This sounds like an amazing topic, may I join you?” can be a good introduction into the group.

Have a Process for Following Up

If you have managed to put all of that together and meet some people, here are our tips for making those ten-minute conversations spent at a networking event, the beginning of a possible working relationship:

  • Use your database. Whether you collected paper business cards or QR codes in your smartphone, add that information to your contacts and don’t forget to note where and when you met and a word or two about what you discussed.
  • Follow-up. Put each person you met into a category for a particular level of future contact. Do they need a simple “It was nice to meet you at…” or do they warrant an invitation for coffee or a request for an informational interview?
  • Follow through. Did you offer someone assistance? Get in touch with them first thing the next business day so they know you were serious. And then follow through. It's very easy to let offers like this fall through the cracks, those are missed opportunities.
  • Send Linkedin invitations. Invite your new contacts to connect with you on social media. Be sure to personalize invitations and remind them where you met and what you talked about.

At Artisan Creative, we help professionals get the most out of their careers, which includes building a robust network. Check out our resources page or follow us on social media for updates on groups and networking events in the area. 

 


7 Apps That Will Make Job Searching Easier

Wednesday, April 27, 2016

job-search-apps

If you’re on-the-go or want to search for a job away from your laptop/desktop, you’ll probably find it more efficient to download one of these amazing job searching apps.

In today’s job market, the competition is higher than ever. To stay on top of the latest job opportunities, you need to maintain that competitive edge. That means having constant access to professional networks so you can quickly make connections and send out resumes on the fly.

Here are seven great apps that will help make your job hunt that much easier beyond the usual suspects:

Indeed: One of the most powerful job search aggregators, this app collects job openings from all major search engines and job boards, listing them into a convenient location for you to peruse. You can narrow your search and save specific searches (e.g. “social media coordinator”) to see if there’s anything new.

LinkedIn: An essential app, LinkedIn’s app lets you access your professional network and job search in a flash. You can stay up-to-date with groups and share content, thus helping increase your job opportunities. Pro Tip: We’re on LinkedIn -- and we have links to daily job postings!

Switch: Think of Switch like a dating app for jobs. Swipe right if you’re interested in the opportunity, or left if you’re not. Hiring managers can do the same to you, giving you a “yay” or “nay” on your job profile. If you both connect, you’ll be able to network and chat directly about the position.

ZipRecruiter: Much like other job board sites, their app offers more potential job options. Save your resume in your mail, DropBox, Google Drive, or browser so you can quickly apply, or set up job alerts for certain companies and job postings.

Pocket Resume: If you need to fix your resume fast, this app lets you craft one directly on your phone. The PDF rendering technology sorts through layout and design for you, and lets you store and sent from your device. This works especially well if you need send resumes during peak working hours.

BeKnown: Launched by Monster.com, this app works with your Facebook timeline to create a career identity on Facebook so you can share professional and educational experience without revealing your current timeline or friend network and interactions. You can recommend colleagues and companies, or collect with alumni to see if someone from your school is hiring!

Anthology (formerly Poachable): For those who are looking for a new job, but already have a job, this app allows you to connect with hiring managers in secret. Fill out a detailed questionnaire, then let the algorithm match you with employers. If both of you are interested, they’ll send an email introduction.

Artisan Creative has new jobs in creative and digital fields all the time! Check out our the page or find us on Facebook, Twitter, LinkedIn, Instagram, and Pinterest, or subscribe to our RSS feed to see what new jobs in marketing, copywriting, graphic design, UX/UI design, illustration, project management, and more pop up!


How to Enter the World of Recruiting

Wednesday, March 23, 2016

entering-recruiting-jobs

You may not know it yet, however recruitment is a more exciting career than being skydiving instructor or secret agent!  Where else can you impact people’s lives by finding them an impactful opportunity!  Whether it’s a 2-day assignment, or a life changing full time move across country, recruiters are matchmakers between candidates and clients.

Here are just some of the things you’ll need to know when entering the world of recruiting:

Become a detective! You need to listen, search and connect the dots by discovering your client’s need. You then have to find the perfect candidate for that role. Finally, you need to learn how to bring the two together. It’s your responsibility to make sure  the opportunity is right for both the candidate and the client.

Hone your communication skills. You have to speak confidently about a candidate’s skills and background as well as a job or company’s features and benefits. Your writing skills are key in writing job descriptions to capture a company’s needs for that position, while presenting an attractive offer to potential candidates. You also need impeccable writing and presentation skills when highlighting your candidate and their key qualifications.

Ask the right questions. Being naturally inquisitive goes a long way in recruitment. Getting to the heart of what hiring managers are looking for means asking questions about what they really need. Additionally, you need to know what to ask candidates so you can find the one who meets all the requirements or is the best fit.

Listen! Listen to your clients’ needs and candidates’ wants. These have to be in sync with one another.

A positive attitude goes a long way. Know you are making an impact. Recruiters help a company make key hires that impact their culture and their success. They help find the impactful and sometimes life changing opportunities for their candidates. The match may not happen overnight. Don’t be afraid of rejection, and know you are making a difference.

Be passionate! Recruiting is a job where you literally get to impact people’s lives! You could be the missing link between connecting someone to their dream job.

Want to join our team? Talk to us about joining Artisan Creative as a recruiter!


Why Thank You Notes Are Important

Wednesday, March 16, 2016

thank-you-notes-important

Receiving a handwritten note is very special. Yet the art of the thank-you note has somewhat disappeared over the course of the last couple of generations. While thank-you notes are an opportunity to connect with people in a meaningful way, digital continues to trump pen and paper.

However the handwritten thank-you note says a lot about who you are, and sends the message you care enough about the medium to invest yourself in writing down your gratitude on paper. It's proper etiquette, of course, but it's also about recognizing what other people have gien you. Consider how you would feel if someone sent you a thank-you note, whether it was for a gift, an hour of your time, or your effort. Why not pass on that good feeling to someone else? 

Start by having supplies on hand. You never know when you’ll get a gift from a client or friend, when a job interview will necessitate one, or when someone surprises you! Have stationery that reflects your personality and keep a roll of stamps handy. Second, make the time. All you need is a few sentences, so take out 10 minutes in your day to express your appreciation for their actions. Then seal up the envelope, put it in the mailbox, and ta-da! You’ve spent a minute wisely showing gratitude beyond an email or text.

Sending a digital thank you, like an email, within 24 hours of your interview is considered good manners and a second best option to the printed kind. However, when possible, follow-up with a personalized thank you to make a difference and get the hiring manager’s attention one last time. Use this time to thank the interviewer for the opportunity, and reiterate ideas you might have discussed during the interview. Keep it brief and to the point. It's about showing your appreciation, not networking. 

Saying “thanks”, no matter the circumstance or medium conveys to others you are thoughtful and grateful and is simply the right thing to do.


How to Network on LinkedIn

Wednesday, February 24, 2016

networking-linkedin

In terms of networking for business, LinkedIn is the clear winner. Whether you want to recruit talent, grow your personal brand, explore interesting content, or find job opportunities for yourself, LinkedIn enables you to build a powerful network of professionals. However, you have to know how to network in order to make the most of it. Here are some tried and true best practices for growing -- and keeping -- your LinkedIn network healthy and happy.

Treat your profile like a snapshot of your professional life. This is your first LinkedIn impression, make it a good one!  Add relevant and current job information. Post an appropriate profile image. Much like your resume, portfolio, or social media accounts, use it to put your best foot forward.

Get people to recommend you! The best people to endorse you are those that have actually worked with you. They’ll be able to speak about your skills and experience in glowing terms and with specificity that can’t be matched by tenuous LinkedIn connections.

Recommend others! Writing valid and relevant recommendations for other people will help you get back in touch with colleagues who you could connect with later. Besides, it’s a nice thing to do! Remember the golden rule!

Ask for connections from people you know. Former colleagues, old friends, and new acquaintances all build towards a great network. However asking for connections from strangers won’t help much. If you don’t know them, explain why they should want to connect with you with a personal message crafted just for them instead of a standard one.

Be part of groups -- but choose carefully. Being part of a LinkedIn group can help you join up with other professionals in your area, or connect with others in your business. Pick groups that are most relevant to your interest, and stay active by posting introspective responses to interesting discussions. Leave the ones that don’t lead anywhere or aren’t fulfilling.

Contribute to more than yourself. Starting a discussion or posting a link should give value to your profile, your groups, and the community at large. You want to relate to and identify with your network. Don’t just use LinkedIn for self promotional purposes.

Relationships, including online ones, take time to develop. If you want to become closer with someone via LinkedIn, then invest time. Setup a professional meetup to talk shop, or find out what common ground you have based on your profiles. What can you offer these connections? How can they reciprocate?

Are you following Artisan Creative on LinkedIn? Get the latest job updates, exclusive content, and more!


Getting Creative With Your Job Search

Wednesday, September 09, 2015

creative-job-search

Let’s face it -- the job market is competitive. While some job seekers use extreme tactics to get noticed, like billboards or brewing their own beer, there are plenty of other ways to get creative with your job search. Follow these tips to find more opportunities beyond standard job hunting websites and boards that could lead you to the position you’ve always wanted!

Using Social Media to Find Jobs

We’ve talked extensively about how LinkedIn, Twitter, and other sites can help your search. Here are some key takeaways you can apply to any social media platform:

  • Share your valuable content. Use these platforms to discuss topics you care about and want to share with the world. Whether it’s graphic design you admire, marketing campaigns you think could use some improvement, or your own artistic creations, use social media to express your opinions and insights. If you feel you’re too busy to tweet all the time, use social media schedulers like Hootsuite and Buffer to do it for you.

  • Use search features. We post links for jobs all the time on our social media channels! Search for the jobs you want by trying different combinations of keywords. For example, “los angeles creative jobs” may yield different results than “UX jobs los angeles”

  • Network. Join groups on LinkedIn and interact with influencers. Reply to folks on Twitter, or strike up a discussion in Facebook. Keep your thoughts professional and courteous, but feel free to engage with others. Eventually, you’ll be more connected than ever -- and your potential job network will grow in the process!

Using Email to Find Jobs

You can job search right from your inbox! Do you want to work for a specific company? Set up a Google alert for your target organizations and what jobs they have open. You’ll be the first to see what new positions they have. Similarly, sign up for job notices from select websites that will offer you hyper-focused opportunities. And of course, always check Artisan Creative for new job openings every day and subscribe to our RSS feed.

Moreover, referrals are a great way to get in the door, and your family and friends are just the people to recommend you. Rely on them to help your job search. Send out emails to close family and friends asking them to keep an eye out. Then, work your way outwards by contacting old colleagues, mentors, college friends, and whoever else you think could help you out. And don’t forget to reach out via LinkedIn and add recommendations, as well as see who is connected. Someone might be willing to make a virtual -- and possibly in-person -- connection on your behalf!

Using Your Website to Find Jobs

If you’re looking for creative jobs, an online portfolio will highlight your amazing work. It’s the quickest and easiest way to have someone find you! Remember to add your URL to your email signature or social media profiles. If you’re not sure where to start, check out SquareSpace or WordPress to help build your own site, or there are many online portfolio sites such as Behance or Coroflot. Furthermore, start blogging! Become a subject matter expert in your field. Much like with social media, blogging is a terrific way to share insights while positioning yourself as an expert in your field.

A helpful hint: if you’re applying for a specific position, pay attention to the company profile and skills they want. Fashion companies want to see fashion samples instead of health care samples, so create space on the site to showcase those samples and make it easy for hiring managers to see relevant work right away.

Using Networking to Find Jobs

When it comes to job searching, your alma mater is a goldmine of possibilities. Connect with alumni by emailing or connecting online. Go to alumni meeting and grow your network, adding new alumni every week. Network and discuss your work to improve your job search opportunities, or suggest ideas of your own for their company they might want to hear.  Reciprocate and help them out where possible.

Another way is to connect with people is through events. Professional organizations, charities, and meetups are great ways to meet new people and get the word out about your valuable skill set. Talk to at least a couple of new people at each meeting you haven’t met yet, and follow up (without imposing) to continue growing the relationship. Volunteer where possible and get connected within the community you are interested in.



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