Artisan Blog

4 Tips for Better Brainstorming

Wednesday, August 02, 2017

 


While generating fresh ideas requires limber and liberated thought, there is more to consider than the standard group brainstorming techniques.

The most productive and galvanizing idea generating sessions are guided by qualified facilitators applying best practices under the right conditions. According to one study, brainstorming sessions that meet these guidelines can generate more than four times the number of useful ideas than those that don't.

While there's no substitute for a group brainstorming session led by a trained professional, if you know and apply the following best practices, you will likely get more out of your brainstorming session, making it a more satisfying experience for your group and a more fruitful pursuit for an organization.

Establish Ground Rules

Make sure all participants understand what a brainstorming session involves, and don’t get caught up in problem solving. Add ground rules that best reflect your group and culture and set expectations ahead of time.

Set the Setting

Make sure all participants have the opportunity to plan ahead for the session and think about the key questions and issues in advance. Allow space for solo thinking ahead of time to enable members to contribute freely, avoid groupthink and generate a larger number of ideas.

The session itself should take place in a quiet and comfortable place, free of the normal workday distractions. Some organizations rent off-site rooms (such as those available in co-working spaces). A change of scenery may help shake up established assumptions and patterns of thought.

Ask the Right Questions

To be useful, brainstorming must be more than a group of people talking. To borrow from Proust, the right questions, games, and structure can inspire participants to ideate "like good poets whom the tyranny of rhyme forces into the discovery of their finest lines."

This excellent piece offers a menu of structured brainstorming exercises that may help generate more productive thinking and discussion. The most important factor for success is to build the session around a powerful central question. According to the research of Flow author Mihaly Csikszentmihalyi, the brightest thinking is prompted by the strongest questions. Create a central question or theme that best describes the issue you are brainstorming around.

Write First, Talk Second

In a piece for Fast Company, Rebecca Greenfield recommends that much of the mental action take place before the group convenes. All participants submit their ideas in advance, which can then be made anonymous and put to a group vote. This mitigates the influence of more dominant and vocal personalities, empowering everyone to contribute more and establishing a "meritocracy of ideas."

At the least, the session should be set up and run in such a way that constructive criticism is encouraged and the loudest voices don't dominate the exchange. This requires rigorous adherence to time limits and other rules, and a pervasive atmosphere of mutual respect. This can be a delicate balance to establish and maintain.

Each organization is different. Its particular decision-making criteria will factor into whether or not actionable ideas emerge from brainstorming. Thus, leading a productive brainstorming session can take some trial and error, but the investment will pay off in greater satisfaction, innovation, and organizational cohesion.

 

Artisan Creative's a.team is here to help you build your dream team. Contact us today for assistance with your hiring needs.

Artisan Creative is celebrating 20+ years in staffing and recruitment of creative professionals. Over the years, we've learned a thing or two that we'd like to share with you. We hope you enjoy the 436th issue of our weekly a.blog.


Understanding Team Dynamics

Wednesday, July 26, 2017


As hiring managers, we have to think about our existing team dynamics each time we add a new team member.

Our new hires will need to be fully integrated into our existing team structure—and the success or failure of that integration depends on our orientation and on-boarding best practices, our timing, and the team’s group performance requirements.

Additional considerations range from current interpersonal team structure to culture and skills level of the current team.

What type of environment are we adding the new person into and what is our goal? Are we looking for someone to strengthen missing skills, to complement the current thinking, or to challenge the team and take their performance to the next level?

In 1965, Dr. Bruce Tuckman introduced the team-development model of Forming, Storming, Norming and Performing.

It’s an interesting study based on recognizing where your current team is, and what happens as a new member is added.

In this example, we’ll use a marketing team to demonstrate.

Forming

In the marketing team’s forming stage, the Marketing Manager or Director will be very hands-on to set the tone for team, establish direction, set individual roles and responsibilities and provide overall vision and guidance.

The Marketing Manager must be prepared to manage every aspect of decision making, and answer questions about the team's goals and objectives, as well as set expectations internally and with external stakeholders.

At this stage, the team tends to avoid conflict or push boundaries. The team is just in the process of forming—and there are more individual thinkers operating in silos.

This is a perfect opportunity for individuals to get to know the strengths of one another, create friendships, and align in order to move from silo-ed thinkers towards a larger team mentality.

Storming

In the storming phase, the team may not be in total agreement or come to consensus quickly. Individual members may try to find their own voice within the group and establish presence. There may be some challenges and conflict—this is OK! Breaking paradigms and new ideas can emerge here, and the team has the ability to grow. The Marketing Manager guides the team through this stage, allowing the team to confront their diversity of thought, and ensuring that challenges or drama don’t derail the team’s success.

Norming

In the norming phase, the new team starts to hit its stride. There is harmony, and synergy amongst the group and the Marketing Manager moves to be more of a facilitator than a hands-on implementer. The team is aware of responsibilities, and natural leaders develop within the group to handle simpler decision making on their own.

There is commitment, strong workflow, good discussions as well as building friendships amongst teammates.

Performing

In the performing phase, the team is high-functioning with a shared strategic plan.The vision is clear, and the team knows its purpose and its why.The team is focused, and clear on goals, takes responsibility for achieving them, and makes most of their decisions against criteria agreed upon with the leader.

The team has a high degree of independence, and can delegate tasks internally. They can resolve internal conflicts as they come up, and have strong interpersonal relationships.

The Manager moves into more of a coaching role and can assist with growth and development, as they are no longer being called upon to manage day-to-day tasks. However, it remains important for the manager to ensure the team is still being innovative and not falling into complacency of thought, or group think.

Sharing the knowledge of the concept of "Team development” can be helpful to a team—especially in the storming phase.

As you look to add to your teams, dissolve project teams, or move team members to other groups, it’s a good idea to be aware of the overall team dynamics and recognize what stage the group is in. It will certainly play an integral part into your orientation and onboarding practices.

Artisan Creative's a.team is here to help you build your dream team. Contact us today for assistance with your hiring needs.

Artisan Creative is celebrating 20+ years in staffing and recruitment of creative professionals. Over the years, we've learned a thing or two that we'd like to share with you. We hope you enjoy the 435th issue of our weekly a.blog.

Returning to Work

Wednesday, July 05, 2017


Hoping everyone had a Happy 4th of July holiday.

We know going back to work after a few days off may require a brief time to get back into the flow of things.

However, going back to work after a prolonged absence may require a longer period of adjustment. Extended leave isn’t just for maternity anymore. Sabbaticals, family leave and unlimited vacation policies are a few reasons you might take time away from work for a longer period of time.

To return to your workflow seamlessly will require preparation and a plan. Not only do you need mental preparation, you also need to incorporate concrete steps to get into the flow of things and kick-start your productivity right away.

Here’s how to prepare for RTW (Return-To-Work).

Routine, Routine, Routine. Get back into a routine as soon as possible. Some suggestions by two of our a.team members who just got back from maternity leave are:

Wake up earlier. Setting your alarm clock earlier by 15 minutes every day is a good way to slowly ease into a routine. If you are managing jetlag, or a new baby, it’s easy to have your routine disrupted, so this does take concentrated effort.

Hit the gym. Exercise helps you to sleep better while also giving your body more energy to use when you’re awake. You’re going to need the extra boost of energy when you’re back at your desk.

Regularize your meals. Meals are necessary to fuel your body, obviously, but they also send a signal to your body that you’re back on a schedule. They can also help structure your day. “I have to eat dinner at 6, no matter what” can help the rest of your day fall into place.

First Day Back at Work

Set Your Own Expectations. There’s a tendency to want to conquer the world right out of the starting gate. However, depending on how long you’ve been away, accept that you may not get caught up on the first day back!

Pace yourself. Catching up is neither a marathon nor a sprint, but a medium-distance race. Pace yourself and create balance between the various to-dos you have to tackle.

Set your calendar for the week. (Hint: you can plan for this even before you leave.)

Schedule meetings for Day 2. with key collaborators, clients, managers and staff to get updated on the department goings-on.

Get back to Zero-Inbox. Depending on how long you were gone and how many emails are waiting for you--this task can take a bit of time, so schedule time for it.

Your first day back is key for organizing, catching up and getting everything together. Doing this will set you up for success for easing back into work successfully.  

Welcome back!

Artisan Creative is celebrating 20+ years in staffing and recruitment of creative professionals. Over the years, we've learned a thing or two that we'd like to share with you. We hope you enjoy the 432nd issue of our weekly a.blog.


Creating New Habits For Success

Wednesday, May 24, 2017

Artisan Creative is celebrating 20+ years in staffing and recruitment of creative professionals. Over the years we've learned a thing or two that we'd like to share with you. We hope you enjoy the 426th issue of our weekly a.blog.

 

Sometimes, there's simply no substitute for hard work. Behavioral change that is meaningful is hard to do, and transition only gains traction when the right goals and structure are in place. If goals include developing healthy or productive new habits for success, then the mantra "work smarter, not harder" must resonate.

Willpower is a perishable resource, as it's not the most efficient or sustainable means of establishing a new habit. Set yourself up for success with the following concrete, time-tested strategies:

1. Use SMART Goals

Make sure your goals are Specific, Measurable, Achievable, Relevant, and Time-Bound.

Let’s say you’re considering a career change. How can you make this a SMART goal?

Get specific. If your local newspaper ran a story about you hitting your goal, what would it say? Make it measurable. What quantifiable benchmarks do you plan to hit? Is your goal achievable? Are you comfortable rearranging your life and allocating your resources to make this career change happen? How relevant will your new role be in 3-5 years? Does this new career make use of your existing talents and experience, and will the day-to-day realities of it make you happy? How much time will it take to make this transition?

After answering these tough questions and achieving clarity on what you’re doing, you now have a workable plan of action.

2. Make a Timeline

Making your goals time-bound is arguably the most important step toward staying accountable. It takes advantage of our habitual inclination to organize our work on a schedule.

Depending on what you want to accomplish, you may want to make a five-year plan, or decide how on you want to spend the next month. When pursuing any goal, remember that deadlines are lifelines, and that you can prime yourself to get things done by making specific time commitments and planning to deliver on time every time.

For more long-term goals, set short-term benchmarks to make sure you are on track, and check in with yourself every so often to see how you are doing. If you want to become a full-time creative freelancer in two years, plan to have a strong online portfolio in a month, take on your first client in 90 days, and so on. If you miss a smaller goal, you will have plenty of time to determine what went wrong and get yourself back on track.

There are countless apps and software programs designed to help you stick to a defined timetable. Remember the Milk, Basecamp, and Google Calendar are some of the simplest and most popular. Experiment with a few tools until you find one that works for you.

3. Have an Accountability Partner

Everything in life is more meaningful when we share it with others, and reaching your goals is easier when you aren’t going it alone. Find someone with similar objectives, starting at a similar level, and make a plan to connect regularly, motivate each other, keep each other on track, offer honest feedback, and celebrate your victories.

If you want to make rapid progress in growing your business or career, reach out to Artisan Creative today. We have a broad network of creative talent and top-shelf clients, and the experience to help you navigate the modern workplace and understand the principles that govern it.


6 Things to Stop Doing

Wednesday, April 12, 2017

Artisan Creative is celebrating 20+ years in staffing and recruitment of creative professionals. Over the years we have learned a thing or two that we'd like to share with you. We hope you enjoy the 420th issue of our weekly a.blog. 

 

In life, the time we spend with ourselves and others is all we have. How we make the best use of our time drives us as individuals. To make more efficient, productive, and mindful use of our time is among the most important goals we can pursue.

As with any self-improvement practice, it’s possible to go overboard with time management. Being able to use time more wisely doesn’t require dramatic personality, behavior or lifestyle changes as excessive ambition can backfire.

As you endeavor to make better use of your time, here are a few common pitfalls to avoid. This time we felt that a top  “don’t do list” would resonate more than a top “do list”:

1. Don't expect miracles

"We can stretch our personalities, but only up to a point," writes the author Susan Cain. "Our inborn temperaments influence us, regardless of the lives we lead."

Some of us are natural daydreamers and do our best thinking in loose, casual environments. Others work comfortably at a slower, more deliberate pace. We can all make modest adjustments to better use our time, but if we expect to fundamentally transform our habits and patterns all at once, we are being unfair to ourselves and setting ourselves up for disappointment.

Set reasonable goals you know you can hit. Then ratchet them up over time.

2. Don't over think it

The more time we spend poring over productivity literature, exchanging time-management tips online, and imaging ourselves as whizzing, hyper-disciplined superheroes, the less likely we are to get started. Take realistic steps, to get things done in the real world. When we're planning for greatness in the future, we let dust collect on the work that's due today.

When in doubt, forget about who you want to be. Do something concrete right now and get one mundane task out of the way.

Don't get stuck in the planning stage. Avoid analysis paralysis. Do something.

3. Don't wear yourself out

Coffee and sleep deprivation are best used in extreme moderation. And the most dangerous poison of them all may be “workahol!”

Simply put, to make the best use of your time and do your best work over the course of your career, take care of yourself. Court burnout at your peril.

Sometimes, this means stepping away from a side-project that sucks you dry. Sometimes, it means firing a client who asks too much for too little. Protecting our long-term health by all means possible is something we all need to be doing every day.

4. Don't lose focus

The best way to save time and energy, to get more out of your life and live it with greater self-respect, is simple: get used to saying “no”. Say "no" to things you don't want to do and opportunities that don't align with your core values or fit into your larger projects.

Determine your core mission. Boil it down to one or two sentences. Then take an inventory of your activities. Cross out the ones that aren't mission essential. Next comes the hard part: stop doing them. And, if you are offered the opportunity to take on new responsibilities that don't resonate with you on a fundamental level, turn them down. Say "no thank you," say it often, say it proudly, and stand behind it.

You will save your bandwidth and will give other people the opportunity to do the things you don't have the time or inclination to do well.

5. Don't jump around between different systems and fads

Time management is big business, and new gurus are constantly making the scene, with new “systems” that they promise will blow everything else out of the water. Needless to say, skepticism is in order.

None of these programs have a monopoly on wisdom. Most of them boil down to the same few bits of useful, practical, time-tested advice. You can waste a lot of time following trendy advice that isn't right for you, attempting to change horses mid-stream, or signing onto a program that works for someone with a completely different life.

If you decide to embrace a time-management system, commit to it, at least long enough to test its efficacy.

6. Don't beat yourself up

Life is an experiment. Your career is a work in progress. Your mistakes are best understood as learning experiences.

If you fail to make the best use of your time or you can't stick to your plan, don't give up. Take an honest look at how you can improve. Consider how you can play to your strengths and work with your natural personality, rather than against it. And congratulate yourself for taking on the hard challenge of self-improvement and your willingness to adapt and grow.

The best way to manage time is to cultivate relationships that play to your strengths and make things easier.

At Artisan Creative, we understand how world-class clients and talent can make the best use of their time together. Contact us today, and we'll give you a boost on your way to the next level.


Tips for Active Listening

Wednesday, April 05, 2017

Artisan Creative is celebrating 20+ years in staffing and recruitment of creative professionals. Over the years we have learned a thing or two that we'd like to share with you. We hope you enjoy the 419th issue of our weekly a.blog. 

 

MIA: When in conversation, do you listen, or do you just wait to talk?

VINCENT: I wait to talk. But I'm trying to listen.

 -Pulp Fiction, 1994  

Active listening requires that we set aside our own egos and imperatives as we listen to another person speak,  in order to be fully engaged with what that person is communicating, both verbally and nonverbally.

When done in good faith, active listening gives rise to an atmosphere of cooperation and mutual respect. At work, it can help mitigate conflicts and facilitate better teamwork and higher morale.

When listening actively, use these five principles until they become second nature. Don’t worry too much about whether or not you’re doing it correctly. Simply open yourself up to the conversation before you.

1. Notice body language and sub-communication

Communication is about much more than what is said out loud.

In order to really listen, you must get beyond the stated facts and pick up on the tone and emotions behind them. The same speech can have two entirely different meanings depending on whether it is delivered with self-assurance, with a knowing smirk, or with lots of filler words ("like," "um"), crossed arms, and erratic eye contact.

To actively listen, stay open, withhold judgment, and take in the sum of the spoken and unspoken communication.

2. Repeat, rephrase and ask questions

Before you respond, make sure you understand what has been said.

You can do this by repeating the speaker's key points, and restating them in your own words. This will give the person an opportunity to clarify or add more information. This way, before you respond, you can be fairly sure you fully comprehend the other person's point.

Before you offer a rebuttal, ask thoughtful, open-ended questions to clear up any lingering misconceptions. This can open a productive conversation and lead into fruitful areas of discussion neither one of you anticipated.

3. If you get lost, start over

Have you ever been having a conversation and suddenly realized the other person had been talking for a long time and you stopped paying attention some time ago? It's okay to admit it.

Just be honest. Say, "I think I lost you back there somewhere. I was with you up to a point. Would you mind clarifying this one area?" Make sure you are getting all the information you need to hear and understand the speaker in context.

If you are indeed listening in good faith, pay attention to what is being said, keep up with the content as it’s shared, and quiet your own inner voice.

4. Don't rehearse or think ahead - stay in the moment

When you're ready to listen, take a deep breath, and take a moment to let go of your own thoughts, opinions, ideas and perspective. Be fully present with the other person's experience. Perceive their feelings and get to know the human behind the voice.

If you begin formulating a response while you are pretending to listen, you are bound to miss important subtext and implications. You risk sounding dismissive or defensive. People can tell when you aren't listening. Don't interrupt. Wait your turn. Listen to others the way you would have them listen to you.

5. Care

The best way to connect, listen and learn is via genuine curiosity about other people's experiences and to have empathy.

Empathy is a learned skill that requires constant honing. Practice active listening, and you may find that other people's experiences resonate with you far more than you ever expected. You may discover a spirit of cooperation within yourself that you may have been too nervous, defensive, or distracted to appreciate before. 

At Artisan Creative, active listening is the key to creating trusted relationships with our talent and clients.


Adult Learning Styles

Friday, March 17, 2017

 

Artisan Creative is celebrating 20+ years in staffing and recruitment of creative professionals. Over the years we have learned a thing or two that we'd like to share with you. We hope you enjoy the 416th issue of our weekly a.blog.

 

Whether you are training new hires or making a presentation to a large group, it’s important to communicate your ideas properly.

 

Adults have different ways of learning and information may not necessarily resonate with everyone in the same way. Presenting the material in different styles can transform frustration into an epiphany for some members in your audience.

Some people form vivid visual memories and learn best through pictures. Others love jokes and metaphors, while some learn best through reading or listening to an oral presentation. Some may have trouble sitting still for hours and may learn better by doing group activities.

Most of us learn best through a combination of pictures, sounds, and feelings, that compliment our dominant learning style. This idea is crystallized in an educational theory called “VAK,” for “visual, auditory, kinesthetic.”

If you facilitate training, onboarding sessions or make frequent presentations consider experimenting with visual, auditory, and kinesthetic modalities and notice how participants respond.

Auditory Learners

Auditory learners learn best through language; when something makes sense to them, they may say, “I hear that!". If your training materials are text-heavy, encourage participants to take turns reading the material aloud. Use the Socratic method - ask questions and let the group paraphrase the core ideas in their own words. Invite compelling guest speakers to share their stories and teach in different verbal styles. E-learning materials can include audio books or podcasts that can be consumed on the go. Use repetition or clever wordplay to help the material “click.”

Skilled copywriters are well positioned to help you speak your audience’s language and get them talking.

Kinesthetic Learners

This type of learner likes to move around, do things, and take a “hands-on” approach to learning. Reading a book or watching a video may become a challenge if they can’t get involved and connect to the ideas being presented. Kinesthetic learners will retain more information if they take notes by hand, work with three-dimensional models, or interact with others in the group. To engage kinesthetic learners, let them change seats, or stand as needed for part of the presentation or provide frequent breaks for snacks and fresh air.

The right experience designer or instructional designer can help design modules to create more interaction.

Visual Learners

Visual learners love stylish presentations, slideshows, videos, flowcharts, and infographics. To engage them, use color, diagrams, photographs, and information architecture to break up heavy text. They have keen aesthetic sensibilities and see the symbolism in imagery that others may overlook. When explaining themselves to others, they may say, “look here,” or “let me draw you a picture.”

To engage visual learners, work with the best designers and presentation specialists you can find.

 

If you’re ready to experiment with different learning modalities, reach out to Artisan Creative. We work with creative professionals with experience in a range of media who can make your project shine and appeal to a variety of audiences.



Avoiding Digital Miscommunication

Wednesday, February 22, 2017


 

Artisan Creative is celebrating 20+ years in staffing and recruitment of creative professionals. Over the years we have learned a thing or two that we'd like to share with you. We hope you enjoy the 413th issue of our weekly a.blog.

 

Do you get confused reading certain emails because you can’t decipher the writer’s tone? Have you ever been surprised at how different a person can sound depending on whether they’re using the phone or speaking face to face? Have members of your team asked you to clarify a memo or email when you thought you were 100% clear?

 

Well, you could be caught in that trap of digital miscommunication.

As we have embraced globalization, virtual offices, and meetings conducted via Zoom, or chatted using Slack, we have had to rapidly adapt to new forms of communication. “The medium is the message,” as futurist Marshall McLuhan wrote, and the nonverbal cues we use in person don’t always translate via this new medium.

Communicating clearly through any method is an essential requirement for any career advancement, your team’s success or developing interpersonal skills. It’s often a process of trial and error, and here are a few general rules that will help avoid costly misunderstandings.

Clear, concise communication is a strength and one that all job descriptions ask for. For some it comes naturally, for others the following tips can be beneficial:

Write like you talk

Avoid confusing jargon and ensure that your point gets across in the simplest possible manner.

For practice, read your emails aloud before you send them. As you get used to editing yourself, you will sharpen your thinking as well.

Keep it simple

If you write and speak clearly you will earn the respect of your colleagues by saving their patience and time.

If you’re a long-winded writer, run your text through Readability Score to make it more concise before you hit “send.”

Be present

As you keep your message simple and brief, make sure you don’t leave your colleagues guessing about essential information. Your colleagues and communications deserve your full attention. A simple mindfulness meditation practice can train you to focus on what’s in front of you right now and in turn tune out what’s not currently important.

Be Empathetic

The Harvard Business Review suggests professional empathy as a way to disarm potential misunderstandings. When you connect with another person, no matter what the medium, try to see things from that person’s perspective and interpret the world through a language that person uses and best understands.

This isn’t just for salespeople and therapists; active listening can help anyone establish more meaningful and effective connections and reduce team friction.

Ask Questions

If you are unclear, asking direct questions will get better results than making assumptions and pretending you know more than you do.

Asking the right questions gives you a chance to learn how other people communicate and think. As a result, your own communication will become much more effective when you understand how your colleagues approach their work.

Asking questions conveys curiosity and enthusiasm which indicates active participation in the world around you. When you think the conversation is almost over, asking one more question can yield a key insight.

Communicate Visually

Along with asking questions and adapting to your audience (or “reading the room,” as comedians call it), Supervisor Essentials suggests that you learn to communicate your ideas visually. Digital communication is growing increasingly visual, and there are many new tools that will enhance the experience for all, from infographics to animated gifs.

Studies suggest that 65% of us are visual learners. Even if you don’t think of yourself as a designer, you’ll be better equipped to get through to your visually inclined colleagues if you can master the basics of visual communication. It can also help you make those (at times) rather dull web conferences more useful and engaging.

At Artisan Creative, we help creative professionals connect with clients and opportunities, and we know that effective communication is the essence of a good connection. As you build your communication skills and become fluent in the language of business, we can provide resources for growth, put you in touch with industry leaders, and help you build a career you’ll love. Get in touch today to learn more.

Boost Your Productivity by Managing Digital Clutter

Wednesday, January 25, 2017

Artisan Creative is celebrating 20+ years in staffing and recruitment of creative professionals. Over the years we have learned a thing or two that we'd like to share with you. We hope you enjoy the 409th issue of our weekly a.blog.

2017 started off with one mission in mind: manage my clutter, specifically digital clutter.

Somehow digital clutter crept up without me realizing it (or more likely ignoring it). My computer and I were slowly being taken over by multi-version documents and needless copies of files from years back. Digital clutter was leading to distraction and reduced productivity.

An (un)fortunate laptop mishap led to losing all my data. This newly-clean-and-devoid-of-any-files-laptop had an unexpected silver lining causing a fresh start.

A “de-cluttered” digital life became a priority, and I needed a plan to start with.

Duplicate Files

If you aren’t already using proper naming conventions, start now. It’s too easy to get bogged down with multiple file versions with slightly different names. Choose a file naming convention process and stick with it. Whether you start with the name or date, stay true to it and implement it across your team or department.

If things have gotten out of hand, a manual intervention may not be possible. In this case, duplicate file management apps like Gemini or a variety of version control options such as Git will solve your problem. If you are a creative use Adobe Bridge or DAM to manage those assets on an ongoing basis.

Backup and Delete

Once your files are organized, then back them up to the cloud, or to a drive. Back it up and have the peace of mind that you can always find that one elusive file. Delete all non-current files as well.

Say Goodbye

Unsubscribing from emails and newsletters that are overflowing your inbox will give some breathing space. Whether you change the frequency of newsletters or divert them to their own folder, change this flow of digital noise to something that is both manageable and realistic for you. You can use Unroll.me to batch unsubscribe and remove email subscriptions you no longer need.

Unfollow Posts

 Information overload from social media adds to digital clutter. Unfollow any pages that you no longer care about and turn off notifications. Not only do they add to digital clutter, they expand digital noise pollution too.

Inbox Zero

 It’s liberating, it’s invigorating and it’s hard to start, however, once you achieve inbox zero, you’ll never want to go back. A few easy steps can get you organized and help build a workflow so you can get to inbox zero. Tools like Sanebox help manage all those LinkedIn invites, or Basecamp notifications.

2017 is already looking better!

What best practices can you share to managing digital clutter?

Tips for Reviewing a Design Portfolio

Wednesday, January 18, 2017

 

Artisan Creative is celebrating 20+ years in staffing and recruitment of creative professionals. Over the years we have learned a thing or two that we'd like to share with you. We hope you enjoy the 408th issue of our weekly a.blog.

When reviewing a design portfolio, it may seem easy to spot a good portfolio, however when you start to study the details to truly understand how the work was created, the layers can become quite complex.

We asked our team of specialized creative recruiters to share their insight on how to successfully review a design portfolio. Their feedback is below.

Site Navigation

How easy is it to navigate the site? When finding your way around a portfolio (assuming it’s a personal portfolio site and not a Behance or Dribbble) think about how you are navigating through each page. What is your user experience? Do you have to click many links just to get the samples? Does the designer show consistency through the layout of their projects?

Thinking Process

What is the thought process behind the presented work? We love when designers break down a project and show various components of a piece, instead of just the final result. Case studies are a great way to see the design thinking behind the work. For example,  if you’re reviewing a portfolio for a branding designer look for logo explorations, type treatments, color applications, identity systems as well as the final product. If it’s a UX portfolio it’s helpful to see UX research, user personas and prototypes so you can see the methodology behind the final product and understand what design problem was solved. Designers are problem solvers by nature and should treat their portfolio in the same manner.

Project Involvement

Clarity on project involvement is crucial to knowing whether the skills listed on a resume match the work presented. Each project should give a clear indication of the designer’s involvement. If there is no mention of project involvement and you choose to progress to an interview ensure that you find out what their involvement was in each project.  More tips on the interview process can be found on our blog How to Hire Creatives.

Aesthetics

Art is subjective—be clear about the visual aesthetic or branding your team is looking for. A graphic designer with a highly illustrative, whimsical visual aesthetic and a graphic designer with a very corporate look may both list the same exact design skills on their resume—however their visuals will be vastly different. 

We hope these tips alleviate some challenges in navigating design portfolios. If you need expert help to help build your dream team please contact us the Artisan Creative a.team!



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