Artisan Blog

Digital Spring Cleaning

Wednesday, March 20, 2019

Digital Spring Cleaning

Happy Spring! Today is the first day of spring, the vernal equinox when the sun’s rays shine directly on the equator, and our days begin to get longer.

Spring cleaning is in the air, and this year we are focusing not only on de-cluttering our home offices and work stations but also focusing on our digital clutter and noise!

Multi-version files, copies from years ago, duplicate images, a multitude of apps, and incessant notifications lead to not only a cluttered digital space, but also to a cluttered mind leading to distraction and reduced productivity.

Below are several tips to help you with your digital spring cleaning:

Managing your smartphone

Moving all apps into a folder, alphabetizing and deleting those no longer in use is scary, yet liberating. In his article Beautilty, Jason Stirman describes the step by step to do this task.

Duplicate Files

If you aren’t already using proper naming conventions, start now. It’s too easy to get bogged down with multiple file versions with slightly different names. Choose a file naming convention process and stick with it. Whether you start with the name or date, stay true to it and implement it across your team or department.

If things have gotten out of hand, manual intervention may not be possible. In this case, duplicate file management apps like Gemini or a variety of version control options such as Git, SVN, and others will solve your problem. If you are a creative, use Adobe Bridge or DAM to manage those assets on an ongoing basis.

Backup and Delete

Once your files are organized, then back them up to the cloud, or to a drive. Back it up and have the peace of mind that you can always find that one elusive file. Delete all non-current files as well.

Say Goodbye

Turning off notifications, and unsubscribing from emails and newsletters that are overflowing your inbox will give some breathing space. Whether you change the frequency of newsletters or divert them to their own folder, change this flow of digital noise to something that is both manageable and realistic for you. You can use Unroll.me to batch unsubscribe and remove email subscriptions you no longer need.

Inbox Zero

It’s hard to start, however, once you achieve inbox zero, you’ll never want to go back. A few easy steps can get you organized and help build a workflow so you can get to inbox zero. Tools like Sanebox help manage all those LinkedIn invites, or Basecamp notifications.

 

We hope you've enjoyed our 513th a.blog.  Please connect if you are looking to hire your dream team, or looking for your next job opportunity.


Daniel's Ice Cream Adventure

Wednesday, March 13, 2019

Daniel's Ice Cream Adventure

You scream, I scream, we all scream for ice cream. But few people are willing to give up a high-profile career in digital marketing in search of the perfect pint. But Daniel did just that, ending his travels working at an ice cream shop in rural Maine. Now he’s back in Los Angeles, looking for work, armed with the knowledge of the power of pursuing your passions above all else. 

What prompted your 50-state adventure in search of the world’s best ice cream?

It was the perfect storm, really. I had the dream, a little money saved up, no mortgage, no kids, no debt. I’ve always been able to eat a lot without gaining weight. I loved my job, but I got a yen to travel and experience some soul fulfillment. Part of me just wanted to see if I could do it without quitting.

What was the best part of your journey?

The people, without question. I knew what to expect in terms of geography and even ice cream. But my interactions with people blew me away. I met amazing people with fascinating life stories. It’s not an understatement to say that this journey restored my faith in humanity. I forged new, lifelong friendships. I would never have had the opportunity to do that if I had just stayed in my comfort zone.

How did your professional skill-set help you along the way?

Three aspects of my career helped me along my journey: content creation, analytics, and social media management. While traveling, I updated my personal blog, The King of Ice Cream, talking about fun ice cream flavors and whatnot. I also curated a little following on Instagram (@_kingoficecream). These had the unintended consequence of ice cream businesses reaching out to me and requesting I stop by when I was in town to try their ice creams. With a little bit of traffic analysis from my following, I managed to create proposals for sponsored content, and the funds from said content helped prolong my journey even further. I was now able to try more ice creams and travel to more places than what I initially had planned in the outset.

Why ice cream?

Ice cream has always had a special place in my heart. From ages 4 to 14 I probably ate ice cream every single day of my life, rain or shine. All throughout and after college, during national ice cream month (July), I made it my mission to try a different flavor of ice cream during every single day of the month. Over the years, my ice creams flavors became more daring and intense, until one year, I ended National Ice Cream Month in an Ice Cream Cleanse -- a three-day dietary cleanse where you eat no solid foods aside from five pints of ice cream each day for three days straight. It was a special vegan ice cream found in Venice, CA, and the whole experience was more difficult than I'd thought. At that point, people started sending me recommendations of other crazy ice cream challenges all around the country that seemed pretty interesting, and ones that I hoped to attempt one day.

What motivated you to take such a big chance?

While I'd like to say it was purely love of dessert, if I'm being honest, there's a part of me that says it was definitely out of fear too. Fear of regret later on in life if I didn't go out and do this. All the what if's and what could've been moments were terrifying to me. Even more so than playing it safe and staying within my comfort zone. And as I said before, a quick metabolism will only last for so long, so it was best to do this in my youth as opposed to in my retirement.

Can you share some info on your book?

It's still in the works, but I do have the title picked out already. It'll be called The Cream of the Couch, and it’s about the people I met during my journey. These people were complete strangers to me, and we only met through happenstance. But they willingly let me sleep on their couches, free of charge while I tried ice cream in their city, and I learned a lot about myself and other ways of living through these strange encounters.

What advice would you share with anyone thinking of taking a sabbatical or pursuing a life-long dream?

It's hard for me to tell others what to do when I don't know their circumstances or goals. If you have medical bills, loan debts, or other responsibilities, it would be pretty foolish for me to say drop all of that to pursue a passing desire.

However, what I can say for me though is that I have no regrets. Even as my bank accounts have dropped, or I now am back on the grind to look for steady employment again, I'm still extremely glad I went. There's a special kind of pride and peace of mind that comes from not only accomplishing what I set out to do but from growing in new ways I hadn't conceived of before. Leaving is a feeling that can hardly be put into so few words.

At Artisan Creative we work with some amazing creatives, artists and creators. We love featuring their stories when we can and hope you’ve enjoyed our 512th a.blog and Daniel’s Ice Cream Adventure.


International Women's Day 2019

Wednesday, March 06, 2019

International Women's Day 2019

It is an important time in our history to do everything possible to help forge a more gender-balanced world. Women have come a long way, yet there's still much more to be achieved.

Many larger corporations, as well as local government agencies have diversity programs to work with women-owned companies in order to foster this balance. Some may require a Women Business Enterprise (WBE) certification in order to apply for certain diversity programs.

At Artisan Creative, we decided to apply and be recognized as a certified Women Business Enterprise a few years ago. I was fortunate that a friend and fellow member from the Entrepreneurs' Organization had recently gone through the process and shared her wisdom with me.

In celebration of International Women's Day 2019 on March 8th, I wanted to share some of the steps we took to de-mystify this process.

In order to qualify as WBE, a company must be a majority women-owned enterprise with at least a 51% ownership. As the female owner you must be the majority owner and you must also hold the highest role in the organization, set the strategic direction of the organization and be active in the company’s daily management, and be a US citizen.

As part of the certification process, ensure you have the proven documentation needed to establish ownership, and the decision making power such as having signatory responsibilities as well as hiring and terminating staff. Having these key documents ready will help facilitate the process.You can apply for WBE certification after 6 months of being in business.

Even if you decide not to go through the certification process, it is a best practice to have your incorporation papers, licenses, leases, resumes, stocks etc. in order and easy to access. It’s also a good idea to have all your information in one place, and make copies for future needs.

The certification process is lengthy and requires time and energy to complete. Most business owners are too busy running their business to be able to devote the time needed to gather all the necessary information, and complete the application process so it’s a good idea to rely on a trusted team member or accountant to help with the procedure.

If you are a solopreneur or a small company without any available internal support you can hire an outside consultant to guide you.

The National Women Business Owner's Council has created a certification kit, to serve as a step-by-step tool for the application process.

The Women's Business Enterprise National Council (WBENC), also provides a list of required documentation.

If you work with national and/or the federal government, your needs will differ from someone who works with local municipalities, or provides localized services. For example, the Los Angeles World Airports, and the Metropolitan Water District have their own criteria to abide by. Many cities and municipalities also have quotas for working with minority, disabled, veteran- or women-owned businesses, so having a local certification may be beneficial if your company is focused on working with the local government.

National certifications such as WBENC are great for those who work primarily with the private sector, or as sub-contractors for the larger entities who work with government entities.

It’s important to note that having a certification or being women-owned is not a guarantee for winning more business. As a firm, you must excel in your field, and have stellar products and services.

Once you’ve completed the application process and paid the necessary submission fees, you will be contacted within 90 days for an interview and an office visit.

Ideally it’s up to you whether or not to seek certification, or what kind is best for you. The services you provide, and who your ideal client is will help you determine what kind of certification you need.

At Artisan Creative, we have found this certification to be valuable. Please connect if we can be of any help.

We hope you’ve enjoyed the 511th issue of our a.blog.


Rise of AR & VR in Recruitment

Wednesday, February 27, 2019

Rise of AR & VR in Recruitment

Virtual reality, augmented reality, and other emerging exponential technologies have the potential to change the ways we work together and do business. As they become permanent fixtures in our technological landscape, these new tools will enhance and influence the reality of how managers and recruiters hire, train, and build teams.

VR, AR and the like will create exciting possibilities in recruitment, for those who know how to best make use of them.

Recruitment Made Immersively

Job interviews, particularly for offsite or virtual positions, will increasingly be conducted using AR and VR. Such interview experiences can be more exciting and engaging for candidates than a standard skills assessment or phone screen. They can also allow recruiters to better predict which candidates possess the right "soft skills" and intangible qualities that might make them the ideal match for a position.

VR experiences, as part of a well-rounded interview process, can help determine how different candidates may react to real-life on-the-job challenges, or gauge their comfort level in difficult situations.

Exciting interactive experiences can provide a huge advantage at job fairs, trade shows, and in other highly stimulating environments where candidates' attention comes at a premium. VR and AR can also be used to stage immersive virtual office tours, so candidates can get vivid, three-dimensional awareness of what it's actually like to work in the employer's environment.

Gamification

When hiring for positions in web development, engineering, marketing, and other fields requiring some tech savvy and a level of comfort in the digital realm, some businesses and hiring managers are experimenting with cutting-edge recruiting and application practices. A few are turning their hiring processes into games. The applications of AR, VR, and other immersive technologies in gamified recruiting and onboarding could set off a wave of HR creativity and ingenuity.

In one high-profile example, the auto company Jaguar Land Rover joined forces with the experimental pop group Gorillaz on a recruiting app. This had some success at finding fresh engineering talent and the publicity doesn’t hurt, either! This savvy stunt could prove to be a watershed moment in technical and creative recruiting.

Mobile Recruiting

Nine out of ten job hunters now make use of mobile devices during the course of a job search. It is imperative that hiring managers and recruiters provide first-rate mobile experiences to draw in the best talent.

For mobile recruiting, AR is particularly promising. Imagine being able to engage with potential candidates as they walk past your offices, or test their aptitude for crucial tasks as they tour your facilities.

Assessments and Training

AR and VR can also be of use during onboarding and training and well beyond. They can accelerate a new hire's acclimation to new responsibilities, help teach and test specialized skills, and keep your team safe and well-informed on the job.

AR, VR, and their technological cousins are already becoming parts of the fabric of how we live, work, communicate, and collaborate. Used to their full potential, they can streamline your management procedures and help you take your team to the next level.

At Artisan Creative, we've seen the workplace change in myriad ways, and we've seen some patterns stay consistent. Contact us today to discover what exciting opportunities are in store for your team, your business, and your world.


A Guide To Creating Mood Boards

Wednesday, February 20, 2019

A Guide To Creating Mood Boards

For designers, digital storytellers, project managers, or anyone in the business of creating, mood boards are a useful way to brainstorm, showcase specific design concepts, or communicate the bigger ideas around a project.

Never made a mood board? Give it a go! Even if you don’t consider yourself a designer - you may find that honing your ability to organize images enhances your power as a communicator. If you’ve hit a stuck point at work, or need a jolt of aesthetic inspiration, making a mood board is an inspiring way to drill down to basics, rediscover what matters, and shake out some new ideas.

When creating a mood board, keep this advice in mind.

Think Like a Collector

Whether you’re scrolling through your Instagram feed or taking a walk in your city, take in your environment through the lens of an image curator. Smartphone cameras, bookmarking tools, and screen capturing software make it so easy to create ad hoc scrapbooks of the colors, patterns, and other sights that catch your fancy as you go about your daily travels.

Center One Big Idea

To make your mood board more cohesive, start with one large image, place it near the middle (or in some way that indicates its prominence), and arrange other images around it. Some of the best mood boards also function as visually rich mind maps.

Be Obvious

If your mood board is for your eyes only (such as a vision board to help you set personal goals), it’s not so important that it be easy for others to understand. However, if you’re sharing your mood board with colleagues, collaborators, or especially clients, be ready to answer any questions they might have before they have them. That means it’s okay to use well-known “classic” images, or even use text to drive home important ideas.

Go For Emotional Resonance

Be cognizant of color theory, Gestalt theory, and best practices around typefaces and other design decisions. Make sure your smaller choices are in service to the larger emotional sweep of your mood board. The goal is to create an emotional response to give your ideas the power of strong feelings.

Experiment With Different Sorts of Images

As long as your mood board makes sense as a whole, there’s no reason to limit yourself to photographs, illustrations, and other common images. Experiment with text, maps, diagrams to create striking visual metaphors, and anything else that may help you get your points across.

Experiment With Formats

There is power in the unexpected. Tools such as Pinterest now make it wonderfully easy for almost anyone to generate a mood board. That means that, if you want to go offline, break out your glue sticks, and do some old-fashioned collaging, you can make an even bigger splash at presentation time.

Presentation Is Everything

Whenever possible, always present your mood boards in person. This gives you the opportunity to showcase your work as you want it to be understood, to clear up any confusion, to receive feedback (an opportunity to improve and clarify your work), and to transmit the personality and flavor behind your mood board. Presentation skills are important, so whatever you do, seek as many opportunities as you can get to become a more agile and effective presenter.

For practice, try communicating your personal brand through the medium of a mood board, and then present it to a sympathetic colleague or your creative recruiter.

Mood boards are just one of our favorite techniques for honing ideas and building a brand, a company, or a creative career you will love.

Contact us today to discover many more and see what Artisan Creative’s knowledge, experience, and inspiration can do for you.

We hope you've enjoyed our 510th a.blog.

 


Why We Love What We Do

Wednesday, February 13, 2019

Why We Love What We Do

This February we celebrate 23 years of being Artisan Creative. Twenty-three fabulous years of creating relationships based on trust and of teamwork, collaboration, and support.

Thank you for being on this journey with us. We couldn’t have done it without you.

To celebrate and in recognition of Valentine’s day, we asked our Artisan Creative a.team to share 23 things they love about what they do every day and why they love working at Artisan Creative.

  1. The Artisan a.team
  2. The impact we create every day in people’s lives
  3. Our core values
  4. Our life/work integration mindset
  5. Flexibility - working to live and not living to work
  6. Seeing life-changing opportunities through the work we do
  7. The amazing people we work with
  8. Ability to work from anywhere. Remote/Virtual office
  9. Building impactful relationships
  10. Connecting people to opportunities
  11. Supportive team
  12. Working for a company that finds jobs for artists
  13. Use of relevant and current technologies
  14. Being organized and efficient
  15. Interesting team building exercises
  16. Employee ideas are heard, considered and acted upon
  17. Learning from a dynamic and supportive team
  18. Connecting with great people and changing lives
  19. Building long lasting client & talent relationships
  20. Integrity, respect, and honesty of the team
  21. Making a difference
  22. Focus on personal and professional development
  23. Being a woman-owned business

Our core values were created by the a.team. To learn more about how we create impact, please connect.

We hope you've enjoyed our 509th a.blog. Happy Valentine’s Day.

 


14 Apps We Love

Wednesday, February 06, 2019

14 Apps We Love

Your phone is what you make of it. With the right apps installed, it can be a trusted colleague and collaborator, a tool for boosting your productivity, enhancing your creativity, and making your life more interesting.

It’s a good idea to, every so often, go through your apps, delete the ones that don’t spark curiosity, creativity, or productivity and replace them with new ones that help you crush your commute and get more juice from your screen time.

As our Valentine’s Day gift to you, here’s a bouquet of apps that focus us at work, help us relax at home, and generally delight us. Try a new one and let us know what you think!

Notebook [ iOS | Android]

The right note-taking app helps you to, in the words of business guru Tiago Forte, “build a second brain.” We love Zoho’s Notebook for its attractive interface and intuitive card-based system of organization.

Otter [iOS | Android]

For those of us who love to think out loud, Otter’s well-organized voice recorder is essential for catching elusive ideas, immortalizing snippets of rambling conversations, or launching when you wake up to make sure you remember that breakthrough idea you had in a dream last night.

Hopper [iOS | Android]

Travel indubitably broadens the mind, and its logistics can take their toll on one’s patience. With this brilliant flight-booking app, you can save your extra heartbeats for all the new vistas you’ll explore.

Buddhify [iOS | Android]

There’s a gold rush in meditation and mindfulness apps. This one stands out by virtue of its grounding in Rohan Gunatillake’s mindful design principles. Buddhify is flat-out beautiful, with a rich and playful UX that makes it ideal for beginners or anyone who feels a bit lost in establishing a practice.

VSCO [iOS | Android]

VSCO is for anyone who loves the creative side of photography and image manipulation, especially those who want to take their Instagram feeds to the next level. Its filtering tools can help almost anyone post high-quality digital images. Professional designers and photogs swear by it.

Snapseed [iOS | Android]

Here’s another essential image-editing tool for anyone who wants to keep alive the aesthetic principles of great photography in the era of social media. If you wonder how your favorite influencers always make their lemon wedges look so juicy and crisp, this might be your answer.

Chess - Play and Learn [iOS | Android]

Make a playdate with your inner strategist. Whether you’re a beginner or a master, the sleek design of this app makes it easy to love this timeless game of intellect.

Pocket [iOS | Android]

From long reads to listicles, Pocket makes it easy to stay caught up with all the great written content you may find around the web. Robust tagging enables you to organize your library, and the vastly improved text-to-speech capabilities mean you can catch up on your “reading” while you commute, work out, or do the dishes.

Stoop [iOS | Android]

Email newsletter subscriptions are a wonderful way to immerse yourself in niche subjects or to get informed on a broad range of current events. With Stoop, you can now organize and keep up with all your favorite newsletters without overwhelming your inbox.

Zoom [iOS | Android]

Zoom is one of the most innovative video meeting and conference-room apps. It gets special mention here for its addition of “driving mode,” which may actually save on car repair bills.

Pocket Casts [iOS | Android]

Podcasting keeps getting better. Take advantage of the booming audio renaissance with this robust platform for podcasts. It has one of the most user-friendly interfaces for an app of its kind, allowing for better discovery and a more engaged listening experience.

Brain.fm [iOS | Android]

If you use music as a tool to relax, to focus, or to get things done, this unusual audio app may be the one you’ve been waiting for. With settings for “deep work,” meditation, sleep, and more, it lets you choose the state of mind you want and selects music tracks to match. It began as a cult favorite among coders, and now the secret is out.

7 Cups [iOS | Android]

In a time of increasing awareness of the tolls of depression, anxiety, and mental illness, not everyone has easy access to therapy. This revolutionary self-help app connects users with trained “listeners,” along with motivational exercises and a supportive community. 7 Cups may be a big clue to what the future of therapy may look like.

Moment [iOS | Android]

If you’re worried you may be spending too much time on your phone, or you want to encourage your kids to learn to better manage their screen time, the “gentle and compassionate” Moment app can help regain some digital agency. It gives you an inventory of how you engage with your device throughout the day and, if you don’t like the results, provides coaching to help you take more mindful charge of your eyeballs.

At Artisan Creative, we believe life and work are interrelated and we take a holistic approach to help teams and careers exceed expectations. Contact us today to start the conversation.

 


Using CE to Boost Your CV

Wednesday, January 30, 2019

Using CE to Boost Your CV

Technology is changing the world continuously, and the world of business is changing with it. To seize the best creative professional opportunities, it's increasingly necessary to adopt the posture of a lifelong learner. You may choose to go back to school to supplement your education or become an avid and engaged student at the school of life.

As a creative professional, updating your Curriculum Vitae (CV) at regular intervals is a must. Make sure that, when that time comes, you have useful and fascinating things to add. Here are four quick pointers on how to take advantage of an increasing array of opportunities for continuing education.

Get Schooled

Graduate programs, trade schools, and boot camps provide opportunities to immerse yourself in acquiring new knowledge and skills. You can also build your network by working closely and in person with teachers, mentors, and peers. If you have the time, money, and bandwidth to devote to it, this sort of continuing education can supply you with Continuing Education Units (CEUs) or certifications that can enhance your next career advancement.

School Yourself

If you want to save time and money, and you have the self-discipline required for distance learning, the internet provides a rich bounty of opportunities to engage with any subject you can imagine. Skillshare, Teachable, Khan Academy, and LinkedIn Learning are just a few of the platforms that provide substantial continuing education online. Through Coursera, university-level courses are available with the support of many higher learning institutions. Anyone interested in professional growth can easily explore the vast and expanding landscape of modern e-learning.

Participate in Your Community

Classes, networking events, professional associations, and volunteer work opportunities in your area can help you get the lay of the land, find out where your passions intersect with market demands, meet people who can help you find the right opportunities for success, and build your resume, portfolio, and CV. Stay informed, so you have interesting things to say. Look around and ask yourself, "how can I help?" With a positive attitude towards service, you'll establish yourself and build strong alliances soon enough.

Ask Your Creative Recruiter

The benefits of working with creative recruiters include access to resources, inside information, actionable insight, and opportunities for training, testing, skill-building, and peer interaction. At Artisan Creative, we have decades of experience in professional self-actualization, and we know how to help you build a resume and develop the body of work that best suit you. If you want some more oomph in your CV, contact Artisan today.

We hope you've enjoyed the 507th issue of the a.blog.

 


Selecting Your Recruitment Partner

Wednesday, January 23, 2019

Selecting Your Recruitment Partner

Challenges around staffing, hiring, and human resources are ever-changing. They take time, money, know-how, and people power. Sometimes they can distract from other priorities your team needs to be focusing on. That's why many businesses work with recruiting partners, outside agents with specific experience in finding, vetting and placing talented job-seekers.

As a business decision-maker, you have a range of recruiting partners to choose from. When evaluating your options, it's crucial to ask the right questions in order to find the recruiters and agencies that best suit your needs.

Specific Industry Focus

To get the best results for your search and to fill the roles you need to fill, specificity is your friend. For every industry, there are recruiters who exclusively focus on that area. For example, if you are focused on creative work, your most effective partner is one who lives in the creative space, who knows how that world works and thrives in the creative culture and lifestyle. This holds true for whatever business you're in. You may decide to work with a generalist agency with different areas of focus, make sure the people you engage with directly have an intimate understanding of your work and the people who do it.

Track Record of Success

Good recruiting partners take pride in the work they've done for other clients. When gauging potential partners, check out testimonials on the web or ask your peers and colleagues for advice and referrals. If you're unsure, schedule a call or meeting and ask for years of experience, case studies, processes and results for roles similar to yours.

The Candidate's Perspective

When evaluating how a recruiting partner picks and matches their talent, consider the candidate’s point of view. Are the recruiter’s processes optimized to bring on board and successfully vet that specific skillset? Does the recruiting firm’s core values, culture, marketing, and mission fit with the attitudes of the talent you want to attract? If you need candidates with particular skills, or who can pass a particular background check, can you rely on this agency’s expertise to bring you those candidates? Connect with someone who is an expert in searching for candidates you’ll love to hire.

Harmony of Process

When considering a recruiting partner, find one with a rich talent pool of readily available candidates, as that's only half the battle. You'll also want to ensure that the recruiters understand the rhythms of your hiring process and can work smoothly on your terms. Will you need to staff up quickly on short notice? Your recruiting partner should be able to find and vet appropriate talent on tight turnarounds. Do you favor a slower, more thorough hiring process, with multiple rounds of interviews? Look for a recruiting partner who will work with you diligently to find the exact talent you need. Would you rather outsource an entire project to an external team? Make sure your recruiters have the connections in place to make that happen.

Get It in Writing

Feel free to ask tough questions of your potential partners, and make sure you're both clear and concrete on all details and machinations of your agreement. How does the process work? How is communication handled between you, your recruiting partner, and the people they place with you? If difficulties arise, who takes responsibility for what? Business relationships go best when everyone is in sync from the start. Good recruiting partners will align with your values, answer all your questions in the spirit of full transparency.

At Artisan Creative, we have 23+ years of experience in creative and marketing talent, a strong network of a.players, and a passion for exceeding client expectations. Contact us today to start the conversation.

We hope you've enjoyed our 506th a.blog



Workplace Trends in 2019

Wednesday, January 16, 2019

Workplace Trends in 2019

Every day new talent enters the workforce, with new skills, new experiences, and even new expectations. Various industries will become more diverse, others will hang on as long as they can before they disappear. Innovations in technology will impact our careers and our lives.

A new year brings new changes. Existing currents will strengthen, fade, or continue. Here are five trends that we believe will shape the workplace in 2019 and beyond. These are already in progress.

Emphasis on Purpose, Wellness, and Growth

Surveys of younger workers indicate they feel happier and more accomplished when they work for companies with a sense of purpose, have flexible work schedules and offer continuous learning.

With a greater need for skilled and experienced labor, employers will provide new opportunities for training, upskilling, and mentorship. This will coincide with greater awareness of mental health and the unwavering importance of personal and financial stability. Ideally, these trends will lead toward professional relationships that are more mindful, more respectful, and better built to last. 

Adaptation to AI and Automation

Artificial intelligence and automation will continue to rise. Some occupations will decline, some will become far more powerful, and many people will find themselves partnering with new robotic coworkers. Much workplace activity will involve new training and new priorities to accommodate these new technologies until they become invisible.

Strength In Diversity

Recent controversies in the workplace are reshaping entire industries, making them more welcoming for women, minorities, and others who struggle against discrimination. Creating diverse workplaces and nurturing a culture for all isn't just good karma; it's necessary for doing business. Those who embrace changes and opportunities will help define commerce and culture for the years ahead.

Generation Z Goes to Work

The oldest members of "Gen Z" will turn 23, and many will join the workforce, of which this rising cohort will comprise an estimated 36% by 2020. They will usher in new expectations around technological competence. As Debby Carreau of Inspired HR said, "Even if you're not a member of Gen Z you'll start seeing software strategies, solutions and training trickling into your workplace; because if your organization doesn't offer them, Gen Z will find an employer that will in short order."

Meanwhile, members of older generations will continue to work longer and adapt their wisdom and experience to new circumstances. Chip Conley outlines this beautifully in his article calling himself a mentern (a mentor and an intern simultaneously).

Thus, we come back to the power of communication. If you are the sort of person who knows how to help the members of these different groups better communicate and more effectively work together, you will reap significant dividends in the years to come.

Change is the only constant. At Artisan Creative, we have years of experience in helping creative professionals and organizations thrive in times of change. Contact us today to learn more.

We hope you've enjoyed the 505th issue of our a.blog. 



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